Make your tailored squeeze page for Sourcing managers

Empower Sourcing managers with Instapage to deliver impactful squeeze page experiences and boost conversions.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Instapage helps Evolve boost conversion rates up to 89% across Facebook and Google
Boost results through landing page optimization
Instapage helps Evolve boost conversion rates up to 89% across Facebook and Google
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Instapage helps Evolve boost conversion rates up to 89% across Facebook and Google
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Instapage helps Evolve boost conversion rates up to 89% across Facebook and Google
Power up landing pages with AI Power up landing pages with AI sidebar
Instapage helps Evolve boost conversion rates up to 89% across Facebook and Google
Improve alignment across your creative team sidebar
Instapage helps Evolve boost conversion rates up to 89% across Facebook and Google
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Create an effective squeeze page for sourcing managers with Instapage

Instapage allows you to build compelling squeeze pages that attract sourcing managers effortlessly. By utilizing customizable templates and intuitive design tools, marketers can craft landing pages tailored to their audience's needs, ensuring relevance and boosting conversions. This guide will walk you through the step-by-step process of making your squeeze page to optimize lead generation effectively.

Understand the needs of sourcing managers

Before diving into page creation, it's vital to grasp what sourcing managers seek from a squeeze page. Typically, these professionals are interested in solutions that reduce operational costs, enhance supplier relationships, and streamline procurement processes. It’s essential to highlight these benefits in your squeeze page to ensure the content resonates with their needs.

  1. Highlight cost-saving strategies: Emphasize how your solutions can minimize procurement costs.
  2. Showcase technology integrations: Specify how your product policies can incorporate different technologies.
  3. Include testimonials: Use positive feedback from existing clients in similar industries to build trust.

Choose the right template

Selecting an appropriate template is crucial in designing a successful squeeze page. Opt for templates specifically designed to capture leads and resonate with sourcing managers. Instapage offers over 100 customizable layouts that simplify this process.

  1. Conversion-focused designs: Use templates that have been proven to convert visitors into leads.
  2. Mobile responsiveness: Ensure the template is optimized for both desktop and mobile views for broader appeal.
  3. Easy customization: Look for templates that allow you to modify elements without coding.

Optimize your content for lead capture

The content on your squeeze page should be meticulously crafted to encourage visitors to leave their contact information. Use prominent calls to action, engaging copy, and persuasive visuals to capture leads effectively.

  1. Effective Calls to Action (CTAs): Use actionable phrases such as 'Get your free guide' to motivate conversions.
  2. Engaging headlines: Create headlines that address the pain points of sourcing managers directly.
  3. Use dynamic content: Personalize experiences based on user data to maximize relevance and conversion potential.

Once your squeeze page is live, continue monitoring performance to refine and optimize conversion rates. Leverage Instapage’s built-in experimentation features such as A/B testing.

Following this guide will enhance your ability to create a effective squeeze page that resonates with sourcing managers. By using Instapage's tools and features, you can increase your lead capture and higher your conversion rates.

Don't wait to boost your marketing strategy. Start creating your squeeze page today with Instapage and watch your conversions rise!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

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FAQs

See how to make your squeeze page for sourcing managers in action

See how to make your squeeze page for sourcing managers in action

Squeeze pages play a crucial role in affiliate marketing, especially since platforms like Google, Facebook, and YouTube prohibit posting affiliate links directly on their ad networks. This video tutorial aims to guide viewers on setting up a squeeze page for their website to direct traffic to their affiliate links, free of charge. The presenter will demonstrate how to create an effective squeeze page, often referred to as a pre-sell page, landing page, or bridge page. To accomplish this, viewers will require three specific software tools, all of which are available for free. The tutorial promises detailed instructions to help users successfully implement a squeeze page that functions effectively for affiliate marketing purposes.

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