Make your tailored squeeze page for Marketing copywriters

Empower Marketing copywriters with Instapage to deliver impactful squeeze page experiences and boost conversions.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Internet Up optimizes digital marketing efforts and increases ROI using Instapage
Boost results through landing page optimization
Internet Up optimizes digital marketing efforts and increases ROI using Instapage
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Internet Up optimizes digital marketing efforts and increases ROI using Instapage
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Internet Up optimizes digital marketing efforts and increases ROI using Instapage
Power up landing pages with AI Power up landing pages with AI sidebar
Internet Up optimizes digital marketing efforts and increases ROI using Instapage
Improve alignment across your creative team sidebar
Internet Up optimizes digital marketing efforts and increases ROI using Instapage
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Make your squeeze page for Marketing copywriters with Instapage

Creating a compelling squeeze page is essential for marketers who are looking to enhance their lead generation efforts. Instapage offers a flexible platform that allows marketing professionals to build tailored landing pages quickly and without the need for coding expertise. With over 100 conversion-focused layouts at your fingertips, the process becomes streamlined, enabling immediate engagement with potential customers.

Understanding the Basics of Squeeze Pages

A squeeze page's primary goal is to collect contact information from visitors in exchange for something valuable, such as an ebook or a webinar signup. Instapage provides the necessary tools to design these pages effectively. Following best practices in layout, content, and call-to-action (CTA) will maximize conversion rates.

  1. Clear and Compelling Headline: Your headline should immediately grab attention and convey a unique value proposition.
  2. Engaging Visuals: Use images or videos that resonate with your target audience to keep them engaged.
  3. Strong Call-to-Action: Make sure your CTA stands out and prompts the desired action without hesitation.

Step-by-Step Guide to Creating Your Squeeze Page

Now that you understand the fundamentals, let's delve into the specific steps required to create an effective squeeze page using Instapage.

  1. Choose a Template: Start by selecting a layout that aligns with your objectives and audience segmentation.
  2. Customize Your Content: Utilize Instablocks to add personalized elements, ensuring each squeeze page speaks directly to its intended audience.
  3. Optimize for Conversions: Use A/B testing features offered by Instapage to determine which variations yield the highest conversion rates.

Optimization Techniques for Maximum Impact

Optimizing your landing pages for conversions is crucial. Employ the following techniques to enhance performance:

  1. Heatmaps: Leverage heatmaps to observe visitor interactions and identify areas that require adjustments for better engagement.
  2. A/B Testing: Run experiments to compare different versions of your squeeze page to discover which design elements or copy performs better.
  3. Personalization: Tailor content using dynamic text replacement for audience-specific messaging that resonates on a deeper level.

Incorporating these optimization methods ensures your squeeze pages not only attract visitors but convert them into loyal leads.

In conclusion, Instapage enables marketing professionals to craft highly effective squeeze pages simply and efficiently, significantly boosting conversion rates and overall marketing success.

Ready to elevate your marketing game? Explore Instapage today and start building your high-converting squeeze pages!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
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See how to make your squeeze page for marketing copywriters in action

See how to make your squeeze page for marketing copywriters in action

In this video, the speaker shares insights from their deep dive into funnel strategies and ads for both B2B and B2C markets, prompted by a gym owner's ineffective ads. The speaker emphasizes the importance of a well-structured approach for fitness promotions, introducing a simple three-part formula to enhance ad effectiveness. The first key element is 'duration,' noting that most fitness promotions revolve around specific timeframes, such as 21 days or 42 days. By focusing on these critical components, gym owners can optimize their advertising efforts, leading to higher conversion rates and, ultimately, increased revenue. The speaker aims to provide basic but essential headline strategies that have proven successful in their past fitness advertising experiences.

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