Make an innovative splash page tailored to small companies

Instapage enables small companies to reduce costs, grow conversions, and deliver relevant landing page experiences.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages that get results

Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.

Boost results Boost results Boost results through landing page optimization

Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.

Build landing pages Build landing pages Personalize experiences for higher engagement and ROI

Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.

Maximize campaign Maximize campaign Maximize campaign efficiency with ad mapping

Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.

Power up landing Power up landing Power up landing pages with AI

Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.

Improve alignment across Improve alignment across Improve alignment across your creative team

Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build landing pages that get results
Gravity Digital increases CTR by 426% with message-matched landing pages
Boost results through landing page optimization
Gravity Digital increases CTR by 426% with message-matched landing pages
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Gravity Digital increases CTR by 426% with message-matched landing pages
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Gravity Digital increases CTR by 426% with message-matched landing pages
Power up landing pages with AI Power up landing pages with AI sidebar
Gravity Digital increases CTR by 426% with message-matched landing pages
Improve alignment across your creative team sidebar
Gravity Digital increases CTR by 426% with message-matched landing pages
Build landing pagesBuild landing pages that get results
Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.
Boost resultsBoost results through landing page optimization
Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.
Build landing pagesPersonalize experiences for higher engagement and ROI
Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.
Maximize campaignMaximize campaign efficiency with ad mapping
Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.
Power up landingPower up landing pages with AI
Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.
Improve alignment acrossBuild landing pages that get results
Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Make your splash page for small companies

Creating a compelling splash page for small companies is essential in today's competitive landscape. With Instapage's robust landing page solutions, marketers can effectively engage potential customers while formulating strategies to enhance brand trust and loyalty. By leveraging conversion-focused layouts and built-in optimization tools, small businesses can maximize their digital marketing efforts and increase conversion rates.

Define your target audience

Before making your splash page, it's crucial to understand who your audience is. Small companies must identify their target demographics and tailor their messaging accordingly. This audience-centric approach helps in creating more personalized and relevant landing pages.

  1. Conduct market research to identify audience preferences and behaviors.
  2. Build customer personas to encapsulate various segments of your audience.
  3. Use tools like heatmaps to analyze visitor interactions on your splash pages.

Choose the right template

Instapage offers over 100 customizable templates designed for high conversions. Selecting the right splash page template can significantly influence user engagement and lead generation.

  1. Ensure your template aligns with your brand identity for consistency.
  2. Opt for a layout that is mobile-responsive to cater to users on different devices.
  3. Select a design that effectively highlights your unique selling proposition.

Optimize for conversions

Once you've designed your splash page, focus on optimization. Use Instapage’s built-in experimentation features to fine-tune your page for better performance.

  1. Implement A/B testing to evaluate different versions of your splash page.
  2. Utilize analytics to track key performance metrics like CTR and conversion rates.
  3. Adjust your content based on user feedback and behavioral insights.

In summary, creating an effective splash page for small companies involves understanding your audience, selecting the appropriate design template, and applying optimization strategies. By following these steps, marketers can ensure their landing pages not only resonate with visitors but also achieve higher conversion rates.

To get started on your journey to make your splash page for small companies, explore Instapage now and leverage its powerful features to create high-impact landing pages that drive results.

Ready to boost your conversions? Sign up for Instapage today and start making your splash page that stands out!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

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See how to make your splash page for small companies in action

See how to make your splash page for small companies in action

In this video, Chad shares his excitement about making over a thousand dollars daily using landing pages. He explains that a landing page is a web page designed to capture visitors' names and emails, typically in exchange for a lead magnet or free gift. Chad outlines three different ways to earn money with landing pages, emphasizing that all methods are free to start. By putting in the necessary effort, viewers can begin to generate income within a few weeks to a month. He expresses enthusiasm for landing pages as a key component of digital marketing and sets the stage for an informative tutorial on this topic.

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