Make a custom one pager for Product analysts

A one-pager is a concise document, generally around 250 words, that summarizes information like an offer, process, concept, or policy. Typically, a one-pagerʼs purpose is to engage readers and drive them to seek more information. However, this can varysome one-pagers are strictly educational.

A one-pager is a one-page document that clearly and visually lays out all the key items you need to know about a product, service, project, or concept. With a combination of text, visuals, and design elements, one-pagers grab the readerʼs attention and provide a comprehensive overview in an easily digestible format.

Your goal in creating a one-pager is to have a single page document that includes your contact information, a sum- mary of your expertise, and a few key points. The document should be clear enough that someone with no prior knowledge of the topic can understand your main points.

How to make a 1 pager? Gather pertinent information on the business, including performance metrics and team bios. Set a goal of the one pager and remember your audienceʼs expectations. Use a template to structure the content in a logical format. Add your branding to the template.

About pages donʼt have to be cutesy or clever. A simple bio with concrete facts goes a long way. Tell us who you are, where youʼre from (if it matters to you), where you live, and what you do. And if you have a photo or video of yourself you want to share, make a note to include that.

Every one-pager should include: A business overview. List the business name, display your logo, and share your tagline. Mission statement. Value proposition. Explanation of products, services, or business model. Target audience and market information. Metrics. Team. Contact information.