Make your long-form landing page designed for K12

Use Instapage to reduce costs and grow conversions while delivering relevant experiences in K12.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages that get results

Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.

Boost results Boost results Boost results through landing page optimization

Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.

Build landing pages Build landing pages Personalize experiences for higher engagement and ROI

Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.

Maximize campaign Maximize campaign Maximize campaign efficiency with ad mapping

Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.

Power up landing Power up landing Power up landing pages with AI

Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.

Improve alignment across Improve alignment across Improve alignment across your creative team

Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build landing pages that get results
MAËLYS experiences a remarkable 23x increase in ROI with Instapage targeted landing pages
Boost results through landing page optimization
MAËLYS experiences a remarkable 23x increase in ROI with Instapage targeted landing pages
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
MAËLYS experiences a remarkable 23x increase in ROI with Instapage targeted landing pages
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
MAËLYS experiences a remarkable 23x increase in ROI with Instapage targeted landing pages
Power up landing pages with AI Power up landing pages with AI sidebar
MAËLYS experiences a remarkable 23x increase in ROI with Instapage targeted landing pages
Improve alignment across your creative team sidebar
MAËLYS experiences a remarkable 23x increase in ROI with Instapage targeted landing pages
Build landing pagesBuild landing pages that get results
Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.
Boost resultsBoost results through landing page optimization
Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.
Build landing pagesPersonalize experiences for higher engagement and ROI
Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.
Maximize campaignMaximize campaign efficiency with ad mapping
Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.
Power up landingPower up landing pages with AI
Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.
Improve alignment acrossBuild landing pages that get results
Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Create an impactful long-form landing page for K12 using Instapage

Building a long-form landing page tailored for K12 education is crucial in today's competitive online landscape. Instapage makes this process simpler with its diverse library of conversion-focused layouts and intuitive toolset, empowering marketers to effectively engage with teachers, students, and parents alike, while establishing brand trust and customer loyalty.

Understanding your audience's needs

Before creating your landing page, it’s essential to grasp the specific needs of the K12 segment. With distinct audience segments ranging from educators to parents, personalization becomes key. Utilizing Instapage’s dynamic text replacement enables you to tailor your messaging based on who is visiting your page, driving higher engagement rates. Consider the following:

  1. Identify key demographic information such as age and educational background.
  2. Analyze the motivations behind their search for K12 solutions or resources.
  3. Understand their challenges and what solutions they seek in educational products.

Utilizing Instapage templates to kickstart your design

Select one of the over 100 pre-built templates offered by Instapage to set the foundation of your landing page. These templates are designed to facilitate creation without the need for coding, significantly reducing production costs.

  1. Choose a template that aligns with the aesthetic of your K12 offerings.
  2. Customize the layout and content to reflect specific branding and messaging.
  3. Incorporate engaging visuals relevant to K12 education, such as images of classrooms or happy students.

Optimizing for conversions using analytics and experimentation

Once your page is live, continually test and optimize to improve conversion rates. Use Instapage’s built-in A/B testing to trial different headlines, images, and calls-to-action. Having heatmaps allows you to visualize user interactions on your page, helping you to understand what captures attention.

  1. Run A/B tests on key page elements such as button colors and text.
  2. Utilize heatmaps to identify which sections of the page attract the most engagement.
  3. Refine content based on real user behavior to enhance the user experience.

By following these steps, you can successfully create an engaging landing page that resonates with your K12 audience and meets their expectations.

Now's the time to bring your landing page vision to life. Start with Instapage and watch your K12 conversion rates soar!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

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See how to make your long-form landing page for k12 in action

See how to make your long-form landing page for k12 in action

In this video, we explore long-form sales landing pages, highlighting their effectiveness and showcasing impactful examples. Targeted at online business owners, marketers, and individuals looking to enhance their digital marketing skills, the video emphasizes the psychological benefits of long-form pages. They offer a thorough understanding of products or services, detailing features, benefits, and unique selling points to eliminate confusion. Additionally, long-form sales pages foster trust and credibility by incorporating social proof, such as customer reviews, testimonials, and case studies, demonstrating that the product or service is respected and valued by others.

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