Make an innovative lead generation page tailored to franchises

Instapage enables franchises to reduce costs, grow conversions, and deliver relevant landing page experiences.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages 500+ customizable layouts

Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Boost results Boost results Mobile responsiveness

All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.

Build landing pages Build landing pages A/B split testing

Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.

Maximize campaign Maximize campaign Seamless ad mapping

Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.

Power up landing Power up landing Detailed reporting

Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.

Improve alignment across Improve alignment across Integrations with 120+ marketing tools

Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Build landing pages that get results
Statwax leverages Instapage to boost enrollments for universities by 80%
Boost results through landing page optimization
Statwax leverages Instapage to boost enrollments for universities by 80%
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Statwax leverages Instapage to boost enrollments for universities by 80%
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Statwax leverages Instapage to boost enrollments for universities by 80%
Power up landing pages with AI Power up landing pages with AI sidebar
Statwax leverages Instapage to boost enrollments for universities by 80%
Improve alignment across your creative team sidebar
Statwax leverages Instapage to boost enrollments for universities by 80%
Build landing pages500+ customizable layouts
Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Boost resultsMobile responsiveness
All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.
Build landing pagesA/B split testing
Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.
Maximize campaignSeamless ad mapping
Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.
Power up landingDetailed reporting
Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.
Improve alignment across500+ customizable layouts
Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Create an effective lead generation page for franchises with Instapage

A lead generation page for franchises is an essential tool for marketing success. With Instapage's user-friendly interface, crafting a landing page tailored to your franchise's needs can boost conversion rates and reduce costs while enhancing brand trust. Instapage provides marketers across various sectors, including business services and tech/SaaS, the ability to develop pages without any coding knowledge.

Understand your audience

Before designing your lead generation page, it's vital to have a deep understanding of your target audience. This can include insights specific to franchise owners, potential investors, or customers interested in your offerings. Identify their needs and pain points, as this will inform the content and design of the page.

  1. Identify demographics like age and location to tailor your messaging.
  2. Conduct surveys or interviews to uncover pain points and desires.
  3. Map customer journeys to illustrate how potential leads interact with your brand.

Choose a conversion-focused layout

Instapage offers over 100 conversion-focused layouts specifically designed to convert visitors into leads. Choose a template that resonates with your brand and effectively meets your audience's needs.

  1. Select a layout that emphasizes key features of your franchise, such as unique selling points.
  2. Incorporate action-oriented buttons like 'Get Started' or 'Request Info' to guide users.
  3. Use simple navigation options that reduce friction and encourage form completions.

Optimize your lead generation page

Utilize optimization tools to ensure your page is performing at its best. Instapage offers built-in experimentation features that allow you to conduct A/B testing and analyze user behavior through heatmaps.

  1. Implement A/B tests on different headlines to see which resonates more with your audience.
  2. Use heatmaps to identify which sections of your page draw the most attention.
  3. Adjust your content based on performance metrics to continuously improve conversion rates.

Creating an effective lead generation page is a process that requires ongoing adjustments and improvements based on data-driven insights.

With Instapage’s features, building a lead generation page for your franchise can greatly enhance your marketing strategy and generate significant returns.

Ready to start creating your lead generation page? Sign up for Instapage today and harness the power of optimized landing pages tailored specifically for your franchise.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

FAQs

See how to make your lead generation page for franchises in action

See how to make your lead generation page for franchises in action

To succeed as a franchisor in a franchise system, it's crucial to have strong lead generation for qualified candidates who align with your culture and can support the growth of your brand. Effective lead development and closing techniques are vital topics of discussion, especially with insights from industry leaders like Dan Claps. Many emerging franchisors struggle with strategic direction, and our goal is to guide them effectively. A successful approach involves establishing a five-year growth strategy, where the first two years focus on solidifying the franchise brand and organically selling the initial franchises. This foundation can pave the way for expanding from three to five franchisees, building a robust franchise system.

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