Make your HTML page for media outlets and meet your unique needs

Stay unique and impactful with Instapage. Use the platform to create your HTML page for media outlets, raise awareness among potential audiences, and turn web clicks into signups and higher earnings.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Boost results through landing page optimization
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Power up landing pages with AI Power up landing pages with AI sidebar
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Improve alignment across your creative team sidebar
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Creating an engaging HTML page for media outlets using Instapage

In an increasingly digital world, crafting an effective HTML page for media outlets is crucial for capturing your audience's attention. Instapage empowers marketers to efficiently create unique landing page experiences that enhance brand trust and customer loyalty. With over 100 conversion-oriented layouts at your disposal, you can build stunning landing pages without any coding knowledge, making it an ideal solution for the diverse needs of marketing departments across various sectors.

Step 1: Plan your content strategy

The first step in making your HTML page is to devise a clear content strategy. Identify your target audience, focusing on specific industries such as Business Services, Tech/SaaS, or Financial Services. Tailoring your messages to resonate with these sectors will ensure higher engagement. Key elements to consider include:

  1. Target Audience Specification: Understand who you are addressing to tailor your content effectively.
  2. Core Messaging Development: Craft messages that align with your audience’s needs and interests.
  3. CTA Design: Create compelling calls-to-action that guide visitors toward your desired outcomes.

Step 2: Utilize Instapage’s design features

Once your content strategy is in place, leverage Instapage’s rich design features to create visually appealing HTML pages. The platform’s intuitive tools allow for real-time collaboration and feedback, aiding teams to streamline production. Key features include:

  1. Conversion-Focused Layouts: Choose from over 100 layouts designed to convert visitors effectively.
  2. Personalization Options: Use dynamic text replacement to align landing pages with specific ad campaigns.
  3. AdMaps Integration: Visually map out which ads lead to which pages for a cohesive user journey.

Step 3: Optimize and test your pages

With your page designed, the next key step is optimization. Instapage offers built-in experimentation features that allow you to test and refine your landing pages. Consider these optimization tactics:

  1. A/B Testing: Run tests with different versions of your landing page to determine which performs better.
  2. Heatmaps: Analyze user interaction on your page to identify which elements attract attention and which don’t.
  3. Analytics Dashboard: Monitor the performance of your landing pages and track key metrics like conversion rates.

By focusing on these optimization strategies, you can continuously improve your landing pages to drive better results.

In conclusion, using Instapage to create HTML pages for media outlets puts you on the path to higher conversions and improved loyalty. With its user-friendly design and advanced optimization tools, you’ll be well-equipped to engage your audience effectively.

Start today with Instapage and transform the way you connect with your audience! Explore the platform and unleash your marketing potential now!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

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