Make your black friday page designed for sales teams

Instapage empowers your sales teams to cut costs, boost conversions, and provide impactful landing page experiences that resonate with your audience.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages that get results

Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.

Boost results Boost results Boost results through landing page optimization

Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.

Build landing pages Build landing pages Personalize experiences for higher engagement and ROI

Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.

Maximize campaign Maximize campaign Maximize campaign efficiency with ad mapping

Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.

Power up landing Power up landing Power up landing pages with AI

Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.

Improve alignment across Improve alignment across Improve alignment across your creative team

Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build landing pages that get results
Unitrends increases its lead count by 154% while cutting ad spending with Google Ads pages
Boost results through landing page optimization
Unitrends increases its lead count by 154% while cutting ad spending with Google Ads pages
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Unitrends increases its lead count by 154% while cutting ad spending with Google Ads pages
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Unitrends increases its lead count by 154% while cutting ad spending with Google Ads pages
Power up landing pages with AI Power up landing pages with AI sidebar
Unitrends increases its lead count by 154% while cutting ad spending with Google Ads pages
Improve alignment across your creative team sidebar
Unitrends increases its lead count by 154% while cutting ad spending with Google Ads pages
Build landing pagesBuild landing pages that get results
Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.
Boost resultsBoost results through landing page optimization
Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.
Build landing pagesPersonalize experiences for higher engagement and ROI
Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.
Maximize campaignMaximize campaign efficiency with ad mapping
Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.
Power up landingPower up landing pages with AI
Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.
Improve alignment acrossBuild landing pages that get results
Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Create an effective Black Friday page for your sales team with Instapage

In the fast-paced world of online marketing, having a dedicated Black Friday page is essential for maximizing sales opportunities. Instapage provides marketers in the USA with a powerful platform to create landing pages that not only attract visitors but also convert them into loyal customers. With its library of 100+ conversion-focused layouts and intuitive tools, building an engaging Black Friday page has never been easier.

Step 1: Choose a tailored landing page template

Selecting the right template is crucial for your Black Friday campaign. Instapage offers a variety of layouts specifically designed for promotions and seasonal sales.

  1. Responsive Design: Ensure your page looks great on all devices to reach a wider audience during the busy shopping season.
  2. Eye-Catching Visuals: Use high-quality images and graphics that highlight your products and discounts effectively.
  3. Clear Call-to-Action: Make it easy for customers to understand what to do next, whether it's 'Shop Now' or 'Claim Your Discount.'

Step 2: Optimize for conversions

Once your template is chosen, focus on optimizing your Black Friday page for maximum conversions. Utilize Instapage's A/B testing and heatmap features to refine your strategy.

  1. A/B Testing: Test different headlines, images, and calls-to-action to determine which performs best with your audience.
  2. Heatmaps: Analyze user interactions on your page to see where visitors are clicking and how far they scroll.
  3. Analytics Dashboard: Use real-time data to assess performance and make informed adjustments on the fly.

Step 3: Personalize your landing experience

Creating personalized experiences for different audience segments can significantly improve conversion rates. Utilize dynamic text replacement and AdMaps to tailor your messaging.

  1. Dynamic Content: Show specific deals or messages based on user demographics or behavior to enhance relevance.
  2. Ad Alignment: Link specific ads to unique landing pages for consistent messaging that resonates with potential customers.
  3. Audience Tracking: Monitor how different segments interact with your page to further refine and enhance personalization efforts.

By following these steps, you can create a compelling Black Friday page that not only attracts visitors but also converts them into paying customers. Instapage's powerful features ensure that your page delivers a seamless experience for users.

Don't wait until the last minute; start building your Black Friday page today and ensure your sales team has everything needed to succeed this holiday season.

Ready to boost your Black Friday sales? Sign up for Instapage today and take the first step towards creating landing pages that drive conversions!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
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FAQs

See how to make your black friday page for sales teams in action

See how to make your black friday page for sales teams in action

As November begins, it's essential to prepare your online store for Black Friday, the biggest sales event globally. Here are five tips to enhance your website's festive spirit. First, create the right mood; ensure your site conveys a joyful atmosphere without a complete redesign. Update the hero image and add colorful banners to highlight special offers and discounts. Second, showcase your best deals prominently; shoppers seek special discounts during this weekend. Display top discount products on the homepage for quick visibility, including details of specific sales like a 50% discount on second purchases. These strategies will attract and engage customers effectively.

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