Make your tailored black friday page for Bid managers

Empower Bid managers with Instapage to deliver impactful black friday page experiences and boost conversions.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Vita raises lead generation efforts and experiences with a 250% MQL growth using Instapage
Boost results through landing page optimization
Vita raises lead generation efforts and experiences with a 250% MQL growth using Instapage
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Vita raises lead generation efforts and experiences with a 250% MQL growth using Instapage
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Vita raises lead generation efforts and experiences with a 250% MQL growth using Instapage
Power up landing pages with AI Power up landing pages with AI sidebar
Vita raises lead generation efforts and experiences with a 250% MQL growth using Instapage
Improve alignment across your creative team sidebar
Vita raises lead generation efforts and experiences with a 250% MQL growth using Instapage
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Create the ultimate Black Friday landing page for bid managers

As Black Friday approaches, having a dedicated landing page can significantly enhance your marketing efforts. Instapage empowers marketers to build engaging, conversion-focused landing pages without any coding required. With a library of over 100 layouts and built-in optimization features, bid managers can utilize this platform to create an impactful Black Friday campaign.

Step 1: Define your objectives

Before diving into page creation, identify your primary goals for the Black Friday campaign. Consider what actions you want your visitors to take, whether it’s signing up for a newsletter, purchasing a product, or learning more about your services.

  1. Identify Target Audience: Knowing your audience allows for tailored messaging that resonates.
  2. Set Conversion Goals: Determine what conversions you want to track, such as sales or leads.
  3. Allocate Budget: Define how much you're willing to invest in ads and promotions to drive traffic.

Step 2: Use Instapage's features to enhance your landing page

Leverage Instapage’s robust features designed to optimize user experience and increase conversion rates. Customize your page using dynamic text replacement and AdMaps to align ads with the content visitors see.

  1. Dynamic Text Replacement: Personalize the headline and content based on the visitor’s query or campaign source.
  2. Instablocks: Use pre-built templates to quickly piece together your landing page without starting from scratch.
  3. Detailed Analytics Dashboard: Monitor user interactions and adjust your strategy in real-time to maximize conversions.

Step 3: Collaborate with your team for feedback

Utilize Instapage’s collaboration tools to gather feedback from your team and make real-time edits to your landing page. This collaborative approach reduces the time it takes to finalize landing pages before your Black Friday sale.

  1. Real-Time Edits: Allow team members to suggest changes and implement them on the fly.
  2. Feedback loops: Set up a process for regular check-ins to refine messaging and design.
  3. Share with Stakeholders: Securely distribute the page to external parties for input and insights.

By following these steps, you’ll create a Black Friday landing page that not only captures attention but also drives action. Instapage not only simplifies the process but also enhances the effectiveness of your campaign.

Start leveraging Instapage today and ensure your landing pages are optimized for success this Black Friday. Transform your marketing strategy and watch your conversions soar.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

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FAQs

See how to make your black friday page for bid managers in action

See how to make your black friday page for bid managers in action

Black Friday, a major shopping event, is approaching, and it's crucial for your store to be prepared for increased traffic. This video highlights essential preparations needed for your store ahead of Black Friday. It assumes that you have sufficient stock to meet demand and a marketing strategy in place, including email marketing and social media efforts. The focus is primarily on optimizing your website, which can often be overlooked amid the excitement of holiday promotions. The speaker emphasizes the importance of ensuring the website is equipped to handle the anticipated surge in visitors and transactions to maximize sales on this significant day.

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