Make your advertorial page optimized for Smartphone

Instapage empowers you to slash costs, skyrocket conversions, and deliver tailored experiences on Smartphone.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages that get results

Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.

Boost results Boost results Boost results through landing page optimization

Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.

Build landing pages Build landing pages Personalize experiences for higher engagement and ROI

Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.

Maximize campaign Maximize campaign Maximize campaign efficiency with ad mapping

Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.

Power up landing Power up landing Power up landing pages with AI

Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.

Improve alignment across Improve alignment across Improve alignment across your creative team

Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build landing pages that get results
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Boost results through landing page optimization
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Power up landing pages with AI Power up landing pages with AI sidebar
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Improve alignment across your creative team sidebar
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Build landing pagesBuild landing pages that get results
Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.
Boost resultsBoost results through landing page optimization
Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.
Build landing pagesPersonalize experiences for higher engagement and ROI
Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.
Maximize campaignMaximize campaign efficiency with ad mapping
Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.
Power up landingPower up landing pages with AI
Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.
Improve alignment acrossBuild landing pages that get results
Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Create an engaging advertorial page on smartphone using Instapage

Building a successful advertorial page on a smartphone with Instapage not only brings cost efficiency but also enhances conversions. By leveraging over 100 conversion-focused layouts and customizable Instablocks, marketers can create stunning landing pages tailored for mobile users without needing any coding expertise. This guide will walk you through the essential steps to create an impactful advertorial experience that resonates with your target audience in the USA.

Understanding the fundamentals of an advertorial page

An advertorial page blends advertising with editorial content, intended to provide value while promoting a product or service. With mobile usage on the rise, ensuring these pages are optimized for smartphones is crucial in reaching a wider audience. Instapage offers unique capabilities that support marketers in creating content that is both informative and promotional, nurturing customer loyalty and enhancing brand trust.

Step 1: Choose the right template

Select a mobile-responsive template that aligns with your brand’s messaging.

  1. Conversion-focused layout: Templates designed with proven layouts can drive higher engagement.
  2. Customization: Use Instablocks to tweak designs that reflect your brand’s voice seamlessly.
  3. Mobile optimization: Ensure that the template is responsive, providing a smooth, user-friendly experience on smartphones.

Step 2: Integrate personalization elements

Adding personalized content can significantly elevate user engagement on your advertorial page.

  1. Dynamic text replacement: Tailor headlines or calls to action based on specific audience segments.
  2. AdMaps: Map specific ads to corresponding landing pages for coherent messaging.
  3. Behavior tracking: Use Instapage analytics tools to continually assess what resonates best with different user segments.

Step 3: Optimize and test for success

Optimization is key to ensuring your advertorial page performs well on mobile devices. Regularly conduct A/B testing to refine elements that influence conversions.

  1. Heatmaps: Monitor user interactions on the page to identify what areas attract the most attention.
  2. Performance analytics: Leverage Instapage’s analytics dashboard to track conversions and page effectiveness.
  3. Iterate: Make data-driven changes to your content and design based on insights gained from tests.

By following these steps, marketers can create sophisticated advertorial pages optimized for smartphone users that not just look good, but function effectively to boost conversions.

Get started with Instapage today to revolutionize your mobile marketing strategy and turn clicks into loyal customers.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

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FAQs

See how to make your advertorial page on smartphone in action

See how to make your advertorial page on smartphone in action

Creating your first video ad can be confusing, especially for beginners. This tutorial will provide a step-by-step process to help you get started. The first step is to define your target audience. Understanding who you want to reach is crucial as it influences the tone, aesthetics, and targeting of your advertisement. Important factors to consider include the audience's age, gender, and location. By clearly identifying your ideal customer, you can tailor your video ad to attract their attention effectively. Following these guidelines will help simplify the ad creation process and lead to a more successful outcome.

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