Make a high-performance advantages page optimized for Internet Explorer

Utilize Instapage to reduce costs, enhance conversions, and deliver tailored experiences in Internet Explorer.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Instapage helps Evolve boost conversion rates up to 89% across Facebook and Google
Boost results through landing page optimization
Instapage helps Evolve boost conversion rates up to 89% across Facebook and Google
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Instapage helps Evolve boost conversion rates up to 89% across Facebook and Google
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Instapage helps Evolve boost conversion rates up to 89% across Facebook and Google
Power up landing pages with AI Power up landing pages with AI sidebar
Instapage helps Evolve boost conversion rates up to 89% across Facebook and Google
Improve alignment across your creative team sidebar
Instapage helps Evolve boost conversion rates up to 89% across Facebook and Google
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Create Your Advantages Page Seamlessly with Instapage

Creating an advantages page in Internet Explorer can set the stage for driving conversions and boosting brand trust. Instapage empowers marketers in various sectors, especially in business services and tech/SaaS, to craft engaging landing page experiences effortlessly. With our extensive library of conversion-focused layouts and user-friendly Instablocks, transforming your ideas into a polished landing page is simple and quick, requiring no technical skills.

Understand the Importance of Your Advantages Page

Before you start building, it's crucial to recognize why your advantages page matters. This page serves as a linchpin in your marketing strategy, highlighting unique selling propositions and nurturing customer loyalty. A well-optimized page not only informs but also persuades potential customers to take action. Key aspects include communicating benefits clearly, presenting social proof, and aligning messaging with audience expectations.

  1. Clear communication: Use straightforward language to convey your advantages to avoid confusion.
  2. Visual appeal: Incorporate eye-catching graphics to maintain user interest and improve engagement.
  3. Calls to action: Strategically position CTAs throughout the page to guide users toward conversion.

Step-by-Step Guide to Building Your Page

Follow these steps to create a tailored advantages page. The process involves clear planning and execution that utilizes Instapage's powerful features.

  1. Plan your content - Outline the key advantages you wish to highlight; consider using A/B testing to refine your messaging.
  2. Choose a template - Select from over 100 conversion-focused templates that resonate with your audience and support your brand identity.
  3. Customize - Use Instablocks for seamless editing, ensuring every essential detail is aligned with your objectives.

Optimize with Personalization and Data Tools

Once your page is live, continue optimizing using personalization features offered by Instapage. Utilize dynamic content to tailor to specific audience segments, making your messages more relevant and engaging.

  1. Dynamic text replacement: Automatically change text on your page based on the audience's characteristics.
  2. AdMaps: Direct target audience traffic to tailored landing pages, enhancing the alignment of ads with user expectations.
  3. Analytics dashboard: Monitor user behavior with heatmaps to adjust your strategies for improved performance.

While building your advantages page, pay attention to user feedback and analytical data to iterate and improve constantly.

With Instapage, marketers can build high-converting, personalized landing pages, fostering brand loyalty and trust among customers.

Ready to transform your marketing strategy? Start creating your advantages page today on Instapage and watch your conversion rates soar.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

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