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Create your user-generated content site

Create your user-generated content site with Instapage

Instapage empowers marketers to reduce costs, grow conversions, and deliver relevant landing page experiences. Build landing pages quickly, optimize for higher conversions, personalize content, and collaborate seamlessly with our platform.

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Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.

Landing page builder

Form builder

Landing page optimization

Landing page personalization

Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Statwax leverages Instapage to boost enrollments for universities by 80%

Boost results through landing page optimization

Statwax leverages Instapage to boost enrollments for universities by 80%

Personalize experiences for higher engagement and ROI

Personalize experiences for higher engagement and ROI sidebar

Statwax leverages Instapage to boost enrollments for universities by 80%

Maximize campaign efficiency with ad mapping

Maximize campaign efficiency with ad mapping sidebar

Statwax leverages Instapage to boost enrollments for universities by 80%

Statwax leverages Instapage to boost enrollments for universities by 80%

Improve alignment across your creative team

Improve alignment across your creative team sidebar

Statwax leverages Instapage to boost enrollments for universities by 80%

Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Build landing pages at scale without coding

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Get Started with Instapage: A Functionality Page Guide

Instapage's functionality page showcases how to reduce costs, grow conversions, and deliver relevant landing page experiences. This guide will help marketers understand the unique features and benefits of Instapage for their online marketing strategy.

Key Features of Instapage

Landing Pages: Build landing pages quickly with a library of 500+ conversion-focused layouts and Instablocks.
Optimization: Optimize your landing pages for higher conversions with built-in experimentation features.
Personalization: Create personalized experiences for unique audiences with dynamic text replacement and AdMaps.
Collaboration: Speed up page production and review with collaboration features.

How to Get Started with Instapage

Step 1: Get a free Instapage account and sign up for a free 14-day trial.
Step 2: Configure your account and provide your company details.
Step 3: Access your Dashboard, go to Landing Pages, and click Create Page.
Step 4: Create a landing page from scratch or choose a ready-made template.
Step 5: Use design tools to customize your landing page.
Step 6: Save your changes and click Publish to launch your page.
Step 7: Test, review, and experiment with your pages.

Start transforming your online marketing strategy today with Instapage. Sign up for a free trial and experience the power of personalized landing pages!

Get more out of Create your user-generated content site

Improve your Quality Score with quick load technology for landing pages

Increase conversions with content that aligns with your ads and audiences

Achieve maximum ROI by scaling your marketing initiatives

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”

Tamar Friedland, Sr. Director of Global Paid Marketing

"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."

Darren Lepke, Marketing Director

"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"

Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Most Implementable Enterprise - Summer 2025

Fastest Implementation Enterprise - Summer 2025

FAQs

What is Instapage?

Instapage is a powerful landing page creation platform that empowers marketers to reduce costs, grow conversions, and deliver relevant landing page experiences that increase brand trust, customer loyalty, and conversion rates.

How can Instapage help in creating landing pages quickly?

Instapage offers a library of 500+ conversion-focused layouts and Instablocks, allowing users to build landing pages quickly without the need for a developer or coding skills.

What optimization features does Instapage provide?

Instapage enables users to optimize their landing pages for higher conversions through built-in experimentation features, detailed heatmaps for on-page behavior understanding, A/B testing for iteration and optimization, and an analytics dashboard for performance assessment.

How does Instapage support personalization of content?

Instapage allows users to create high-performing, personalized content for different audiences by offering dynamic text replacement, AdMaps for aligning specific ads to unique pages, and data tools for tracking metrics at the audience level.

What collaboration features does Instapage offer?

Instapage provides collaboration features to speed up page production and review, including instant feedback, real-time page edits, and secure sharing with outside stakeholders.

See how to create your user-generated content site in action

In today's session, Nicole from Zendesk discusses common roadblocks in community-driven platforms that hinder users from effectively sharing knowledge. She emphasizes that communities are primarily meant for users to exchange information. Nicole identifies three significant challenges that often arise when users attempt to find and share knowledge. She proposes a methodology commonly used in case resolution or ticketing systems to enhance community content organization and accessibility. The discussion will include not only the details of this methodology but also practical suggestions for applying it to different communities, improving the overall user experience and knowledge sharing.

Ready to skyrocket conversions?

Supercharge your ad campaigns with high-performing landing pages.

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Create your user-generated content site with Instapage

Build landing pages at scale without coding

Increase conversions with fast-loading pages

Boost productivity with AI content generation

Make the most of analytic insights

Optimize traffic with AI experiments

Secure your business data