Make your tailored squeeze page for Journalists

Empower Journalists with Instapage to deliver impactful squeeze page experiences and boost conversions.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
Hello fresh
Honey
Zendesk
Vimeo
Garthner
Master class

Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Verizon Digital Media decreases cost per conversion by 53% using Instapage
Boost results through landing page optimization
Verizon Digital Media decreases cost per conversion by 53% using Instapage
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Verizon Digital Media decreases cost per conversion by 53% using Instapage
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Verizon Digital Media decreases cost per conversion by 53% using Instapage
Power up landing pages with AI Power up landing pages with AI sidebar
Verizon Digital Media decreases cost per conversion by 53% using Instapage
Improve alignment across your creative team sidebar
Verizon Digital Media decreases cost per conversion by 53% using Instapage
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Create Your Squeeze Page for Journalists: A Step-by-Step Guide

Creating a compelling squeeze page for journalists is crucial in today's fast-paced digital world. A well-designed landing page helps in converting visitors into leads, ensuring greater brand trust and customer loyalty. By utilizing Instapage’s robust platform, marketers in various sectors—such as education and financial services—can craft efficient, eye-catching pages tailored specifically for their audience in the USA.

Step 1: Choose Your Audience and Message

Begin by identifying your target audience. For journalists, it might be crucial to focus on specific topics or themes relevant to their interests. Craft a clear and compelling message that resonates with this audience. Here are some strategies to follow:

  1. Identify Relevant Topics: Choose themes that journalists are currently covering to enhance engagement.
  2. Craft a Compelling Headline: Headlines should grab attention — consider using active phrases and keywords like 'Exclusive Insight for Journalists'.
  3. Use Clear CTAs: Your call-to-action should be direct, such as 'Download Your Free Media Kit' to encourage clicks.

Step 2: Design Your Landing Page

With Instapage, designing your landing page is easier than ever. Use the library of over 100 conversion-focused layouts to get started. Here’s how to maximize impact:

  1. Utilize Instablocks: Drag-and-drop features make it easy to customize, saving time.
  2. Optimize for Mobile: Ensure the page layout is responsive, as many journalists access content via mobile devices.
  3. Include Engaging Visuals: Images or videos relevant to your message can enhance user engagement.

Step 3: Optimize for Conversions

To boost conversion rates, utilize Instapage’s built-in optimization tools. Focus on analytics to enhance performance:

  1. Conduct A/B Testing: Test different headlines, designs, or CTAs to find the best-performing variant.
  2. Monitor Heatmaps: Analyze on-page behavior to see where users engage the most.
  3. Integrate Personalization: Use dynamic text replacement to tailor content based on where your traffic originates.

By meticulously following these steps, marketers can create landing pages specifically designed for journalists, increasing conversion rates efficiently.

In conclusion, leveraging Instapage for creating your squeeze page for journalists not only saves time but maximizes conversions and audience reach.

Start building your squeeze page today with Instapage and empower your marketing team to connect effectively with journalists and media outlets.

Get more out of Create your squeeze page for Journalists

Improve your Quality Score with quick load technology for landing pages

Increase conversions with content that aligns with your ads and audiences

Achieve maximum ROI by scaling your marketing initiatives

Get started
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

FAQs

See how to create your squeeze page for journalists in action

See how to create your squeeze page for journalists in action

In this tutorial, we discuss squeeze pages, their differences from landing pages, and ways to optimize them for better conversions. A squeeze page is specifically designed to collect visitors' email addresses by offering valuable content in exchange. Capturing these email addresses allows marketers to advance potential customers down the sales funnel and foster long-term relationships. In contrast, landing pages are standalone pages aimed at achieving a singular conversion goal, which may not always involve email capture. They can prompt visitors to purchase products, submit contact info via forms, sign up for trials, or navigate to other pages. The key distinction lies in the primary focus of squeeze pages on email acquisition.

Ready to skyrocket conversions?

Supercharge your ad campaigns with high-performing landing pages.

Get started
Build landing pages Build landing pages sidebar

People also ask about Create your squeeze page for Journalists