Make your sales page designed for marketing teams

Instapage empowers your marketing teams to cut costs, boost conversions, and provide impactful landing page experiences that resonate with your audience.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
Hello fresh
Honey
Zendesk
Vimeo
Garthner
Master class

Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Instapage helps Evolve boost conversion rates up to 89% across Facebook and Google
Boost results through landing page optimization
Instapage helps Evolve boost conversion rates up to 89% across Facebook and Google
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Instapage helps Evolve boost conversion rates up to 89% across Facebook and Google
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Instapage helps Evolve boost conversion rates up to 89% across Facebook and Google
Power up landing pages with AI Power up landing pages with AI sidebar
Instapage helps Evolve boost conversion rates up to 89% across Facebook and Google
Improve alignment across your creative team sidebar
Instapage helps Evolve boost conversion rates up to 89% across Facebook and Google
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Create your sales page for marketing teams with Instapage

Creating a high-impact sales page is essential for marketing teams aiming to improve conversion rates and build brand loyalty. Instapage empowers you to quickly develop landing pages tailored to your audience's needs, enabling you to streamline your marketing efforts and optimize costs effectively. With over 100 conversion-focused layouts, you can craft pages that resonate with your target demographics across various industries, from education to tech.

Understanding the importance of landing pages

In today's competitive marketplace, understanding your audience’s journey is critical. Landing pages act as dedicated touchpoints that enhance user experience and drive engagement. When designed effectively, they can significantly influence purchasing decisions, capturing leads that are valuable for following up. Instapage simplifies this with its easy-to-use interface and built-in experimentation features, which are crucial for marketers in sectors like Financial Services and Marketing & Advertising.

  1. Tailored Experience: Create personalized landing pages for different customer segments, increasing relevance.
  2. Cost Efficiency: Reduce marketing spend without sacrificing quality or effectiveness in lead capture.
  3. Optimization Tools: Utilize built-in analytics and A/B testing to boost performance based on real-time data.

Step 1: Define Your Audience and Purpose

Begin by identifying your target audience within your specific vertical. Understanding the demographics and needs of your visitors will inform the content and design of your sales page. Ask yourself: What are their pain points? What solutions are they searching for? Your objective should be clear, guiding the content strategy effectively.

Step 2: Utilize Templates and Customization Features

Instapage offers a wide range of templates that can be customized to match your business's branding and messaging:

  1. Conversion-Focused Layouts: Choose from layouts that have been tested for optimal conversion.
  2. Dynamic Text Replacement: Automatically align your messaging with the keywords driving traffic to your pages.
  3. AdMaps: Intuitively match specific ads to dedicated landing pages, streamlining the user journey.

Step 3: Implement Test and Analyze

Once your sales page is live, it’s crucial to test and modify based on performance metrics:

  1. A/B Testing: Continually test different headlines, images, and call-to-action buttons to find what resonates best.
  2. Heatmaps: Use heatmap analytics to see where users are clicking most on your page, helping you refine your layout.
  3. Analytics Dashboard: Track conversions and other key performance indicators to adapt your marketing strategies over time.

Creating a sales page for marketing teams is not just about aesthetics. It’s about delivering a strategic, personalized experience that guides your visitors toward conversion. By leveraging Instapage's powerful features, you can effectively achieve your marketing goals.

Ready to elevate your marketing efforts? Start creating high-converting sales pages today with Instapage, and optimize for success!

Get more out of Create your sales page for marketing teams

Improve your Quality Score with quick load technology for landing pages

Increase conversions with content that aligns with your ads and audiences

Achieve maximum ROI by scaling your marketing initiatives

Get started
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

FAQs

See how to create your sales page for marketing teams in action

See how to create your sales page for marketing teams in action

Before beginning your marketing journey, it's crucial to have a well-defined plan. Mike Plogger from Visme emphasizes that creating a marketing plan is essential for any business aiming for success. A solid marketing plan helps clarify your business goals, maintains team focus, and ensures everyone is aligned. In this video, Mike outlines seven key steps to develop an effective marketing plan, highlighting the significance of understanding its purpose as the first step. He also provides various templates that viewers can utilize immediately to facilitate the planning process. With proper guidance and tools, even those lacking experience can craft a comprehensive marketing strategy.

Ready to skyrocket conversions?

Supercharge your ad campaigns with high-performing landing pages.

Get started
Build landing pages Build landing pages sidebar

People also ask about Create your sales page for marketing teams