Make your tailored product page for Urban planners

Empower Urban planners with Instapage to deliver impactful product page experiences and boost conversions.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Autopilot exceeds conversion goals and cuts CPC in half with personalized landing pages
Boost results through landing page optimization
Autopilot exceeds conversion goals and cuts CPC in half with personalized landing pages
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Autopilot exceeds conversion goals and cuts CPC in half with personalized landing pages
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Autopilot exceeds conversion goals and cuts CPC in half with personalized landing pages
Power up landing pages with AI Power up landing pages with AI sidebar
Autopilot exceeds conversion goals and cuts CPC in half with personalized landing pages
Improve alignment across your creative team sidebar
Autopilot exceeds conversion goals and cuts CPC in half with personalized landing pages
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

How to create your product page for urban planners

Creating a dedicated product page for urban planners is essential for showcasing urban development solutions. Instapage makes it simple to build tailored landing pages that resonate with your audience, drive conversions, and enhance brand trust. By leveraging our extensive library of templates and intuitive design tools, urban planners can quickly launch effective campaigns, fostering customer loyalty and increasing conversion rates.

Step 1: Understand Your Audience

Before diving into design, it’s crucial to understand urban planners’ unique challenges and needs. Conducting user research helps identify their pain points and preferences, allowing you to create a product page that speaks directly to them. Focus on what urban planners typically seek when looking for solutions — efficiency, sustainability, and innovative design concepts.

Step 2: Choose the Right Layout

Once you have a clear audience profile, select an appropriate layout for your landing page.

  1. Utilize conversion-focused layouts that highlight your key offerings.
  2. Incorporate visuals of urban planning projects to engage visitors.
  3. Ensure mobile optimization for planners on the go.

Step 3: Add Compelling Content

The text on your product page is vital — it should communicate the value of your solutions effectively.

  1. Highlight key features and benefits tailored to urban planning.
  2. Use dynamic text replacement to create personalized messages.
  3. Incorporate testimonials from satisfied clients in relevant sectors.

Step 4: Optimize for Conversions

After creating your page, it's important to implement optimization strategies that will enhance conversion rates.

  1. Use A/B testing to identify the most effective elements.
  2. Make data-driven adjustments using heatmaps and analytics.
  3. Ensure clear calls-to-action that guide visitors toward desired actions.

Remember, crafting a product page for urban planners requires a strategic approach that combines understanding your audience and leveraging Instapage's powerful features.

Start building your product page today with Instapage, and transform how urban planners experience your offerings.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
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Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
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Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
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Alex Kracov, Head of Marketing

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See how to create your product page for urban planners in action

See how to create your product page for urban planners in action

In this video, the creator shares insights on roadmap planning and design planning, addressing questions from Instagram about their planning process. They introduce a downloadable template for viewers to use. The video discusses two main documents: roadmap planning and design planning. Roadmap planning is conducted biannually, typically in the middle and at the end of the year, to prepare for upcoming projects. The product roadmap serves multiple purposes: it sets a clear vision and identifies key projects for the team, acts as a reliable source for project execution, and ensures alignment among cross-functional partners. This approach is essential for effective project sequencing and collaboration.

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