Make a captivating pricing page that makes insurance brokers shine

Instapage helps you reduce costs, increase conversions, and deliver relevant experiences for your insurance brokers.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Gravity Digital increases CTR by 426% with message-matched landing pages
Boost results through landing page optimization
Gravity Digital increases CTR by 426% with message-matched landing pages
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Gravity Digital increases CTR by 426% with message-matched landing pages
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Gravity Digital increases CTR by 426% with message-matched landing pages
Power up landing pages with AI Power up landing pages with AI sidebar
Gravity Digital increases CTR by 426% with message-matched landing pages
Improve alignment across your creative team sidebar
Gravity Digital increases CTR by 426% with message-matched landing pages
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Create your pricing page for insurance brokers with Instapage

Setting up a pricing page specifically for insurance brokers can significantly enhance your marketing efforts. Instapage's intuitive platform allows you to build high-converting landing pages quickly, providing a unique experience for your target audience. By leveraging Instapage’s extensive library of conversion-focused layouts and Instablocks, you can ensure that your pricing information is showcased effectively, driving customer engagement and trust.

Step 1: Define Your Pricing Strategy

Before diving into the technical aspects of your landing page, outline your pricing strategy clearly. Determine how your rates compare within the industry, and consider offering tiered pricing or special deals tailored to different segments. Understanding your value proposition is essential here.

  1. Analyze Your Competitors: Look at how other insurance brokers present their pricing to identify gaps and opportunities.
  2. Segment Your Offers: Create different pricing tiers based on customer needs, making it easier for them to choose.
  3. Highlight Unique Benefits: Clearly state what sets your services apart from others to validate your pricing.

Step 2: Leverage Instapage Templates

Utilizing Instapage’s templates helps in efficiently designing your pricing page. Opt for layouts that emphasize clarity and accessibility, ensuring that vital information is front and center.

  1. Conversion-Focused Designs: Use templates designed to optimize conversions, ensuring your pricing stands out.
  2. Mobile Optimization: Ensure your pricing page looks great on all devices as many users will access it from mobile.
  3. Testing Variations: Utilize Instapage’s A/B testing feature to understand what design and information resonate best with your audience.

Step 3: Personalize the Experience

To make your pricing page more effective, personalization is key. Use Instapage’s dynamic text replacement and AdMapping to create experiences tailored to different audiences.

  1. Dynamic Text Replacement: Tailor messages based on the user’s entry point to your page, increasing relevance.
  2. Audience Segmentation: Create tailored experiences for various target markets, improving engagement and conversion rates.
  3. Track and Analyze: Use analytics tools on Instapage to monitor how different segments interact with your pricing page.

With these steps, you can create a compelling pricing page that resonates with potential customers. Instapage streamlines this process, allowing you to focus on what matters most: converting visitors into clients.

Ready to elevate your insurance brokerage with a professional pricing page? Start using Instapage today for extraordinary results!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
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Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
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Alex Kracov, Head of Marketing

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FAQs

See how to create your pricing page for insurance brokers in action

See how to create your pricing page for insurance brokers in action

Insurance websites serve specific purposes; they can be complex or straightforward, often created simply to have a presence online. The speaker emphasizes the importance of understanding the strategic purpose of a website before building it. This includes setting clear goals and determining what you want to achieve. Prior to planning, you should consider your target audience and the site's functions. It's essential to approach the website with a specific vision to ensure effectiveness. The tutorial aims to guide viewers through the process of creating an impactful website by outlining key considerations and execution strategies, ultimately ensuring that the website aligns with their overall business objectives.

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