Make an user-friendly pre-launch page for intermediates

Instapage empowers you to reduce costs, enhance conversions, and deliver meaningful experiences to your intermediates.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
Hello fresh
Honey
Zendesk
Vimeo
Garthner
Master class

Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Xola uses Instapage to optimize landing pages and double its sales lead database
Boost results through landing page optimization
Xola uses Instapage to optimize landing pages and double its sales lead database
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Xola uses Instapage to optimize landing pages and double its sales lead database
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Xola uses Instapage to optimize landing pages and double its sales lead database
Power up landing pages with AI Power up landing pages with AI sidebar
Xola uses Instapage to optimize landing pages and double its sales lead database
Improve alignment across your creative team sidebar
Xola uses Instapage to optimize landing pages and double its sales lead database
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

How to create your pre-launch page for intermediates using Instapage

Creating a pre-launch page is vital for building anticipation and capturing leads. Instapage provides a robust platform equipped with flexible templates and easy-to-use features designed to help marketers craft these pages efficiently. Whether you belong to the marketing, tech, education, or financial services sectors, Instapage allows you to engage potential customers before your product or service is officially available.

Identify your target audience

Start by defining who your potential customers are. Understanding your audience is crucial when creating a compelling pre-launch page. Consider factors such as their needs, interests, and behavior.

  1. Segment your audience based on demographics (age, location, profession).
  2. Analyze previous customer engagement statistics to determine what resonates most.
  3. Utilize tools like heatmaps to comprehend user preferences and identify effective content.

Choose the right template

Instapage offers over 100 conversion-focused layouts that are customizable to suit your pre-launch needs. Selecting the right template can enhance user experience and boost engagement.

  1. Select layouts that are visually appealing and align with your brand's identity.
  2. Ensure the template is optimized for mobile, as many users will view it on their devices.
  3. Look for features like countdown timers to create urgency and excitement.

Incorporate essential elements

Your pre-launch page should have informative and engaging content. This includes a compelling headline, a brief description of the project or service, and a clear call to action (CTA).

  1. Craft an engaging headline that sparks curiosity about your product.
  2. Include an email sign-up form to capture leads and build your list.
  3. Utilize visuals such as images or videos to illustrate your offering.

After detailing these steps, you'll be well on your way to creating a dynamic pre-launch page tailored to your audience's needs.

Embrace the power of Instapage to maximize your marketing efforts, and enjoy the benefits of higher conversion rates.

Ready to start? Sign up for Instapage today to leverage its unmatched features for your pre-launch strategy.

Get more out of Create your pre-launch page for intermediates

Improve your Quality Score with quick load technology for landing pages

Increase conversions with content that aligns with your ads and audiences

Achieve maximum ROI by scaling your marketing initiatives

Get started
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

FAQs

See how to create your pre-launch page for intermediates in action

See how to create your pre-launch page for intermediates in action

In this tutorial, Christian guides you in creating a 'coming soon' page to generate marketing momentum before your official launch. While not essential for every business, a coming soon page can serve as a temporary marketing tool to build your email list and collect early customer feedback. Key elements to include on the page are an explanation of what is launching, details about the products and the company, and an introduction about yourself. It’s crucial to provide a timeline for the launch, making it concrete, and you can enhance this with a countdown timer using various apps available on the Shopify app store. This countdown can serve as motivation to complete your preparations.

Ready to skyrocket conversions?

Supercharge your ad campaigns with high-performing landing pages.

Get started
Build landing pages Build landing pages sidebar

People also ask about Create your pre-launch page for intermediates