Make your order tracking page optimized for Workstation

Instapage empowers you to slash costs, skyrocket conversions, and deliver tailored experiences on Workstation.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
RealtyShares cuts customer acquisition costs in half with Instapage landing pages
Boost results through landing page optimization
RealtyShares cuts customer acquisition costs in half with Instapage landing pages
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
RealtyShares cuts customer acquisition costs in half with Instapage landing pages
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
RealtyShares cuts customer acquisition costs in half with Instapage landing pages
Power up landing pages with AI Power up landing pages with AI sidebar
RealtyShares cuts customer acquisition costs in half with Instapage landing pages
Improve alignment across your creative team sidebar
RealtyShares cuts customer acquisition costs in half with Instapage landing pages
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Create your order tracking page on Workstation: A Step-by-Step Guide

Creating an effective order tracking page on Workstation is essential for enhancing customer experience and boosting brand trust. Instapage's platform allows marketers to easily develop landing pages that cater to various audiences, ensuring that every interaction feels personalized and relevant.

Step 1: Define Your Objectives

Before you begin building your order tracking page, it's important to clarify your objectives. Determine which information is crucial for your customers and how the page will function to support their needs.

  1. Identify key metrics you want to monitor, such as tracking numbers and shipment status.
  2. Establish what customer information you need to collect for personalization.
  3. Consider integrating real-time updates to keep customers informed about their orders.

Step 2: Choose a Suitable Layout with Instablocks

Begin using Instapage’s library of over 100 conversion-focused layouts. These Instablocks speed up your development process and allow you to design a page that looks professional without any coding.

  1. Select a layout that emphasizes order tracking features, like status updates and estimated delivery dates.
  2. Utilize advantageous design elements to highlight customer reassurance, such as security badges.
  3. Incorporate easy navigation links that guide customers through tracking and customer service options.

Step 3: Optimize and Personalize the Experience

To ensure your order tracking page performs well, leverage Instapage’s optimization and personalization tools. Implement A/B tests to try different layouts and content approaches.

  1. Use dynamic text replacement to greet customers by name and reference their specific orders.
  2. Analyze heatmap data to identify customer behavior and adjust content accordingly.
  3. Personalize advertisements through AdMaps to resonate with the tracking experience.

Once your page is set up and optimized, conduct thorough testing to ensure functionality. A refined order tracking page not only enhances user experience but also increases conversion through customer loyalty.

In conclusion, creating an effective order tracking page on Workstation with Instapage can significantly improve customer engagement and trust, ultimately driving better conversion rates.

Start building your order tracking page today with Instapage and discover how effortless page creation can enhance your marketing efforts!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

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See how to create your order tracking page on workstation in action

See how to create your order tracking page on workstation in action

In this video, Ernest introduces how to add an order tracking page on Shopify for free. He encourages viewers to comment with questions or requests and mentions he engages with comments and messages on Instagram. Ernest discusses two main methods for integrating order tracking. The first method involves using apps from the Shopify store, noting that these apps usually have a limit on the number of orders tracked per month, requiring users with high order volumes to upgrade to a premium plan. The second method he presents is a standalone solution that does not rely on apps, allowing users to create a custom order tracking page accessible via their Shopify store directly.

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