Make your personalized onboarding page for portfolio companies

Deliver personalized experiences with onboarding page that build brand trust for portfolio companies and foster customer loyalty.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages that get results

Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.

Boost results Boost results Boost results through landing page optimization

Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.

Build landing pages Build landing pages Personalize experiences for higher engagement and ROI

Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.

Maximize campaign Maximize campaign Maximize campaign efficiency with ad mapping

Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.

Power up landing Power up landing Power up landing pages with AI

Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.

Improve alignment across Improve alignment across Improve alignment across your creative team

Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build landing pages that get results
RealtyShares cuts customer acquisition costs in half with Instapage landing pages
Boost results through landing page optimization
RealtyShares cuts customer acquisition costs in half with Instapage landing pages
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
RealtyShares cuts customer acquisition costs in half with Instapage landing pages
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
RealtyShares cuts customer acquisition costs in half with Instapage landing pages
Power up landing pages with AI Power up landing pages with AI sidebar
RealtyShares cuts customer acquisition costs in half with Instapage landing pages
Improve alignment across your creative team sidebar
RealtyShares cuts customer acquisition costs in half with Instapage landing pages
Build landing pagesBuild landing pages that get results
Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.
Boost resultsBoost results through landing page optimization
Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.
Build landing pagesPersonalize experiences for higher engagement and ROI
Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.
Maximize campaignMaximize campaign efficiency with ad mapping
Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.
Power up landingPower up landing pages with AI
Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.
Improve alignment acrossBuild landing pages that get results
Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Creating your onboarding page for portfolio companies with Instapage

Creating an effective onboarding page for portfolio companies is crucial for maximizing engagement and conversion rates. Instapage’s intuitive platform allows marketers to build tailored landing pages in minutes, utilizing over 100 conversion-focused layouts and Instablocks without the need for any coding skills. This simplicity not only reduces costs but also enhances the personalized experiences that nurture customer loyalty and brand trust.

Understanding the Importance of Onboarding Pages

The onboarding page is the first touchpoint in a portfolio company’s journey and serves as the foundation for ongoing interactions. With Instapage, marketers can leverage personalized content to target specific buyer personas across various verticals such as tech, education, and financial services. Tailoring messages helps to create higher conversions by delivering relevant and engaging experiences.

  1. Enhanced brand trust: By providing a tailored experience, users feel valued and understood.
  2. Increased customer loyalty: Personalization strategies entice users to engage with the brand through follow-up actions.
  3. Higher conversion rates: Directly impacts revenue by guiding users through a focused path on the landing page.

Step 1: Selecting the Right Template

Choosing the appropriate template is the first step in creating an onboarding page. Instapage offers a wide library of customizable templates designed for different industry needs.

Step 2: Customizing Your Content

With the templates chosen, the next step is content customization. This involves integrating vital information about your products and services, as well as personalized messaging for various audience segments.

  1. Use dynamic text replacement: Tailor your messaging based on user data to increase relevance.
  2. Incorporate AdMaps: Align your ads with specific landing pages to ensure seamless user experiences.
  3. Track metrics: Utilize analytics tools to refine your strategy based on audience behavior.

Step 3: Optimizing for Conversions

Finally, you’ll want to optimize the onboarding page for conversions. Employ A/B testing to compare different versions of the page, assess engagement with heatmaps, and use the analytics dashboard to measure performance effectively.

  1. Test multiple headlines: Assess which headline resonates better with your audience.
  2. Experiment with calls-to-action: Different phrases can lead to varied response rates.
  3. Analyze user behavior: Heatmaps provide insights on where users spend the most time.

By following these steps, marketers can create onboarding pages that not only engage users but also enhance conversion rates.

Ready to build your onboarding page? Start with Instapage today and empower your marketing strategy with engaging, high-converting landing pages.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
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See how to create your onboarding page for portfolio companies in action

See how to create your onboarding page for portfolio companies in action

In this video tutorial, the presenter introduces a website named growth.design that analyzes the onboarding processes of popular software. The platform serves as a source of inspiration for effective marketing and product-led growth strategies. Previously, users could access the site without restrictions, but it now requires an email for onboarding. A unique aspect of their email verification process is its integration with Gmail, allowing users to filter their inbox to find the verification email swiftly. The presenter appreciates this feature, as it helps users focus on the relevant email sent from growth.design, streamlining the verification process. This highlights a common trend where websites request email validation before granting access to resources.

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