Effortlessly make your monochromatic content aggregator website that reflects your brand

When choosing a color scheme for a character, its common to get a little too excessive in using different colors in a cartoon storyboard. ing to the Cleveland Institute of art, a character should have three primary colors, but you can go beyond this number only if you know why you pick more colors.

Generally, a neutral color such as white or light gray is a good option as it can create a clean and modern look. If a more dynamic background color is desired, blues, greens, and other softer colors can provide a more inviting feel.

The 3 color rule is simple: pick one primary color. Then, pick two other complementary colors. See the example below. We picked a main hue (a variation red), and complemented it with two different colors.

Generally, we want to use colors with high contrast in website design because of greater legibility. For instance, white text on a dark background, or vice versa. Contrast draws attention and can make certain important elements stand out visually. However, too much color contrast on a website can wear out our eyes.

After years of watching brands embrace wild and bold web design trends, like brutalist websites and Y2K design, more are turning to monochromatic web design. Sure, this means brands are using just one-color palette. But todays monochromatic websites are anything but boring.

The 3 color rule in UI design is a guideline that helps create a visually appealing and coherent interface by limiting the palette to three main colors. This approach simplifies design decisions, improves user experience, and ensures consistency throughout the interface.

As straightforward as it sounds, the Three-Color Rule posits that, in order to create a cohesive, aesthetically pleasing look, one should wear no more than three colors at a time.

When designing a website, selecting a primary color that represents your brand is the first step towards creating a color palette. You can then pick two or three complementary colors and one or two neutrals that harmonize with the primary color.