Create your monochromatic app showcase website

A monochrome or monochromatic image, object or palette is composed of one color (or values of one color). Images using only shades of grey are called grayscale (typically digital) or black-and-white (typically analog).

After years of watching brands embrace wild and bold web design trends, like brutalist websites and Y2K design, more are turning to monochromatic web design. Sure, this means brands are using just one-color palette. But todayʼs monochromatic websites are anything but boring.

Black and white photography is the most prominent example of monochrome photography, as it represents subjects in varying shades of neutral gray, but includes no other colors. In monochrome photography, tones of a single color are used to represent all the different colors within an image.

When designing a website, selecting a primary color that represents your brand is the first step towards creating a color palette. You can then pick two or three complementary colors and one or two neutrals that harmonize with the primary color.

To create a a perfect monochromatic color scheme, interior designers choose a base color and then explore its lighter and darker shades, as well as its muted and more intense versions. For example, if the chosen base color is blue, the palette may include pastel blues, navy blues, aquamarine, and other related tones.

Definition of MONOCHROME: A term that describes an image that is made up of only one colour, although it may include varying tones of that single colour. Monochrome is most commonly used to describe black and white images, but the term applies to any image that only uses one colour.

To start, I recommend choosing three colors for your palette: a main (or primary) color, secondary color, and accent color. Then, use the 60/30/10 rule to apply these colors in your website design. ing to this rule, 60% of the color used should be the main color, 30% the secondary color, and 10% the accent color.

Using fewer colors or monochrome palettes achieves a clean web design aesthetic that guides users smoothly through their journey, while providing clear and concise information.