Make a custom microsite for Bid managers

Microsites are not the primary site for a business. They are usually less than ten pages long, but they can be as many pages as you want. Microsites frequently have their own domain (e.g., mymicrosite.com), but they may also be hosted on a sub-domain (e.g., microsite.mycompany.com).

Microsites are becoming more popular than ever as a way for brands to focus on a specific product, service, or campaign while connected to a larger website.

As a general rule, microsites are a better option when you have multiple items or a campaign featuring a line of products. Landing pages offer a tighter focus, making them the right choice for promoting single products.

A step-by-step guide on how to build a microsite Figure out your objective for creating a microsite. Find a microsite builder with all the features you need. Create a memorable domain name. Be careful about your Microsites SEO strategy. Create engaging content based on your objective.

Pro: You can focus your content. Con: Visitors are less likely to interact with content hosted on your main website. Pro: Microsites allow you to collect valuable analytical data. Con: Your team will need to develop a new marketing strategy.

A microsite is a branded content site that companies use to promote their individual products, events, or campaigns. These are hosted on their own domain or company websites subdomain and have a different URL than their company websites. These are usually non-application-based sites.

A microsite is a self-contained, standalone website with independent links accessed from a larger site. These sites will often have their own subdomain or sub-URL structure to distinguish them from their parent site. Marketers tend to build microsites for: Short-term marketing campaigns.

One of the most common uses of microsites is to promote new products and services with fewer distractions than a corporate website. For example, if a pet products company introduces a new line of dog treats with specialized ingredients, they may create a microsite dedicated to the new product line.