Make your tailored long-form landing page for Web editors

Empower Web editors with Instapage to deliver impactful long-form landing page experiences and boost conversions.

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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
RealtyShares cuts customer acquisition costs in half with Instapage landing pages
Boost results through landing page optimization
RealtyShares cuts customer acquisition costs in half with Instapage landing pages
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
RealtyShares cuts customer acquisition costs in half with Instapage landing pages
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
RealtyShares cuts customer acquisition costs in half with Instapage landing pages
Power up landing pages with AI Power up landing pages with AI sidebar
RealtyShares cuts customer acquisition costs in half with Instapage landing pages
Improve alignment across your creative team sidebar
RealtyShares cuts customer acquisition costs in half with Instapage landing pages
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Create your long-form landing page for web editors with Instapage

Building a compelling and effective landing page is crucial for driving conversions and enhancing brand trust. Instapage offers a user-friendly interface and a plethora of conversion-focused templates, enabling marketers to create powerful landing pages without needing any coding skills. By using Instapage, you can significantly reduce your costs while maximizing results.

Understanding the Importance of Landing Pages

Landing pages serve as the focal point for your marketing campaigns, guiding visitors toward specific actions. A well-optimized landing page can capture leads, drive sales, or increase subscriptions. Instapage helps marketers in various sectors - from tech to education - by offering features that enhance conversion rates.

  1. High conversion rates: A/B testing challenges visitors’ needs, allowing you to optimize your landing page effectively.
  2. Cost efficiency: Eliminate the need for developers by designing pages swiftly with user-friendly tools.
  3. Enhanced user experience: Customizable access allows for audience personalization based on preferences.

Step 1: Choose the Right Template

The first step in creating your long-form landing page involves selecting a template that meets your campaign goals. Instapage's library includes over 100 conversion-centric layouts, ensuring you find the right fit. Consider these aspects:

  1. Audience appeal: Select a design that resonates with your target demographic.
  2. Campaign alignment: Ensure the template aligns with your brand message and goals.
  3. Mobile responsiveness: Opt for templates that render well across devices to capture a wider audience.

Step 2: Optimize with A/B Testing

Instapage provides built-in A/B testing functionality. Conduct experiments to determine which elements of your landing page resonate with your audience. Focus on these key areas:

  1. Headlines: Test variations to find the most compelling choice that drives engagement.
  2. CTA buttons: Experiment with colors and wording to understand what prompts action.
  3. Images and videos: Alter visual content to gauge its influence on conversions.

Continually gather data to guide refinements, ensuring your landing page remains competitive.

By focusing on optimizing each facet of your landing page, you'll yield better results and sustain audience interest.

Ready to create your impactful landing page? Start your journey with Instapage today and unlock higher conversion rates and customer loyalty.

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"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
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Alex Kracov, Head of Marketing

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See how to create your long-form landing page for web editors in action

This video tutorial explores long-form sales landing pages, focusing on their effectiveness and showcasing notable examples. Aimed at online business owners and marketers, it emphasizes understanding the psychology behind these pages. Long-form sales pages offer a comprehensive overview of products or services, detailing features, benefits, and unique selling points, which helps eliminate confusion for visitors. Additionally, they enhance trust and credibility by incorporating social proof, such as customer reviews, testimonials, and case studies, demonstrating that the product or service is well-regarded by others. This informative format is crucial for anyone looking to enhance their digital marketing skills.

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