Make a captivating long-form landing page that makes schools shine

Instapage helps you reduce costs, increase conversions, and deliver relevant experiences for your schools.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Internet Up optimizes digital marketing efforts and increases ROI using Instapage
Boost results through landing page optimization
Internet Up optimizes digital marketing efforts and increases ROI using Instapage
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Internet Up optimizes digital marketing efforts and increases ROI using Instapage
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Internet Up optimizes digital marketing efforts and increases ROI using Instapage
Power up landing pages with AI Power up landing pages with AI sidebar
Internet Up optimizes digital marketing efforts and increases ROI using Instapage
Improve alignment across your creative team sidebar
Internet Up optimizes digital marketing efforts and increases ROI using Instapage
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Create your long-form landing page for schools with Instapage

Creating an engaging long-form landing page for schools is critical in today's digital education landscape. With Instapage's easy-to-use templates and robust features, you can drive conversions and enhance the user experience without needing technical expertise. This guide will walk you through the steps to leverage Instapage’s powerful functionalities effectively.

Step 1: Choose the Right Template

Selecting the right base template is vital for your landing page’s success. Instapage offers over 100 pre-designed, conversion-focused templates suitable for educational institutions. Here’s how to make the most of these options:

  1. Assess your school's branding: Choose a template that aligns with your school's visual identity to ensure consistency.
  2. Highlight key academic programs: Opt for layouts that allow you to showcase your curriculum or unique services prominently.
  3. Optimize for mobile: Ensure the selected template looks and functions well on mobile devices, as many users will access it on their phones.

Step 2: Personalize Your Content

Maximizing conversion rates involves delivering personalized content to your audience. Instapage allows dynamic text replacement and audience segmentation features, enabling tailored messages. Consider the following:

  1. Dynamic text replacement: Use this feature to automatically change the text based on what keywords users searched for before landing on your page.
  2. AdMaps integration: Align specific advertisements with dedicated landing pages to cater to the audience's interests and behaviors.
  3. Analyze audience data: Utilize Instapage's data tracking tools for understanding user interactions, enabling further content personalization.

Step 3: Optimize and Test Your Page

Once your landing page is built, it’s crucial to optimize and test for performance. Incorporate Instapage’s A/B testing and heatmap features to gather insightful data on user behavior.

  1. Conduct A/B tests: Experiment with different headlines, calls to action, and design elements to determine which variations yield higher conversions.
  2. Utilize heatmaps: Analyze heatmaps to pinpoint where users are clicking most frequently, allowing you to make data-driven adjustments.
  3. Leverage analytics dashboard: Keep track of funnel performance and user engagement metrics to continually refine your page.

By following these steps, you will have a compelling long-form landing page that effectively communicates your school's offerings while maximizing conversions.

Let Instapage empower your marketing efforts today. Build your customized landing page seamlessly and watch your engagement soar.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
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See how to create your long-form landing page for schools in action

See how to create your long-form landing page for schools in action

In this video, we explore long-form sales landing pages, discussing their effectiveness and showcasing impressive examples. This content is especially useful for online business owners, marketers, and anyone interested in enhancing their digital marketing skills. Long-form sales pages are effective due to psychological factors. They offer visitors a detailed understanding of products or services, highlighting features, benefits, and unique selling points without ambiguity. Additionally, these pages foster trust and credibility by incorporating social proof, including customer reviews, testimonials, and case studies. This approach demonstrates that the product or service is trusted and respected among consumers, reinforcing its value and reliability.

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