Make your tailored long-form landing page for real estate brokers

Empower real estate brokers with Instapage to deliver impactful long-form landing page experiences and boost conversions.

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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Internet Up optimizes digital marketing efforts and increases ROI using Instapage
Boost results through landing page optimization
Internet Up optimizes digital marketing efforts and increases ROI using Instapage
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Internet Up optimizes digital marketing efforts and increases ROI using Instapage
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Internet Up optimizes digital marketing efforts and increases ROI using Instapage
Power up landing pages with AI Power up landing pages with AI sidebar
Internet Up optimizes digital marketing efforts and increases ROI using Instapage
Improve alignment across your creative team sidebar
Internet Up optimizes digital marketing efforts and increases ROI using Instapage
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Create your long-form landing page for real estate brokers with Instapage

Building a long-form landing page for real estate brokers is crucial for converting visitors into leads, and Instapage offers an intuitive platform for marketers looking to achieve this. With access to over 100 customizable templates designed for high conversion rates, you can quickly create pages that resonate with potential clients. This guide outlines how to build stunning, conversion-focused landing pages specifically tailored for the real estate sector.

Step 1: Choose the Right Template

Selecting the right template is your first step toward a successful landing page. Instapage offers various layouts specifically designed for real estate agencies. Look for templates that highlight properties effectively and facilitate easy navigation.

  1. Compression and Image Showcase: Choose a template that allows you to feature property images prominently. High-quality visuals draw attention and keep users engaged.
  2. Lead Capture Forms: Ensure your template has optimized forms that can capture visitor information quickly, making it easy to convert traffic into leads.
  3. Mobile Responsiveness: Given the increasing use of mobile devices, opt for templates that adapt well to various screen sizes, ensuring a seamless user experience.

Step 2: Optimize for Search and Conversions

After picking the right template, optimizing your landing page is essential for driving traffic and maximizing conversions.

  1. Use Relevant Keywords: Incorporate keywords related to real estate, such as 'home buying tips' or 'real estate listings' into your copy. This helps improve SEO and ensures you attract the right audience.
  2. Create Compelling Calls-to-Action: Your CTAs should be clear and action-oriented. Use phrases like 'Schedule a tour today!' to motivate visitors to take the next step.
  3. A/B Testing: Utilize Instapage’s built-in experimentation tools to test different headlines, layouts, and images to see what works best in increasing conversion rates.

Step 3: Personalize the User Experience

Personalization is key in today's competitive real estate market. Tailor your landing pages to deliver unique experiences for different audience segments.

  1. Dynamic Text Replacement: By customizing the messaging on your landing page based on the visitor's demographics or location, you can create a more relevant experience that speaks directly to their needs.
  2. Ad Maps: Align specific advertisements to unique landing pages to control the message users receive based on their click source.
  3. Analytics Tracking: Utilize the analytics dashboard to monitor user behavior on your page, allowing you to adjust your strategies based on real-time feedback.

These steps are essential for creating a long-form landing page that not only captures leads but also establishes your brand within the real estate market. With Instapage's tools, you can dramatically improve your marketing efforts.

In conclusion, leveraging Instapage to create effective long-form landing pages will empower you to maximize conversions and streamline the marketing process.

Ready to elevate your real estate marketing strategy? Start your free trial with Instapage today and unlock the potential of optimized landing pages.

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See how to create your long-form landing page for real estate brokers in action

In this video tutorial, the importance of a real estate landing page as a critical tool for conversion is emphasized. It serves as the first impression of a brand, making it essential for turning interested visitors into leads. The tutorial will explore the characteristics of an effective real estate landing page, guidance on creating one, and provide 15 popular examples for inspiration. Kyle Handy, a realtor and team leader based in San Antonio, Texas, will share his expertise on leveraging digital marketing, content creation, and social media to enhance real estate businesses. He aims to equip viewers with proven strategies for lead generation and closing deals.

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