Make your landing page for those unfamiliar with coding without hassle

Instapage makes digital marketing easy and accessible for everyone, providing robust and intuitive tools for efficient page building and optimization. create your landing page for those unfamiliar with coding to reflect your brand and convert clicks into customers, ensuring a compelling online presence for your business.

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Build landing pages Build landing pages 500+ customizable layouts

Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Boost results Boost results Mobile responsiveness

All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.

Build landing pages Build landing pages A/B split testing

Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.

Maximize campaign Maximize campaign Seamless ad mapping

Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.

Power up landing Power up landing Detailed reporting

Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.

Improve alignment across Improve alignment across Integrations with 120+ marketing tools

Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Build landing pages that get results
Verizon Digital Media decreases cost per conversion by 53% using Instapage
Boost results through landing page optimization
Verizon Digital Media decreases cost per conversion by 53% using Instapage
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Verizon Digital Media decreases cost per conversion by 53% using Instapage
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Verizon Digital Media decreases cost per conversion by 53% using Instapage
Power up landing pages with AI Power up landing pages with AI sidebar
Verizon Digital Media decreases cost per conversion by 53% using Instapage
Improve alignment across your creative team sidebar
Verizon Digital Media decreases cost per conversion by 53% using Instapage
Build landing pages500+ customizable layouts
Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Boost resultsMobile responsiveness
All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.
Build landing pagesA/B split testing
Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.
Maximize campaignSeamless ad mapping
Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.
Power up landingDetailed reporting
Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.
Improve alignment across500+ customizable layouts
Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Coding landing page: Your ultimate how-to guide

Creating effective landing pages doesn't have to be a daunting task for those without coding experience. Instapage empowers marketers to easily build high-converting landing pages without any technical skills. With over 100 flexible, conversion-focused layouts and comprehensive customization options, beginners can deliver relevant landing page experiences that dramatically enhance brand trust, customer loyalty, and conversion rates.

Step 1: Choose a template that meets your needs

The process begins with selecting a landing page template that best aligns with your marketing campaign. Instapage offers a diverse library of customizable templates, ensuring you find one that resonates with your target audience in the USA across various sectors including tech, education, and financial services. Look for designs optimized for conversions to maximize customer engagement.

  1. Identify your campaign objective: Focus on whether you want to generate leads, promote a product, or capture sign-ups.
  2. Select a visually appealing layout: Choose designs that highlight your unique value proposition while also reflecting your brand identity.
  3. Ensure mobile responsiveness: With increasing mobile traffic, it’s crucial to select a template that looks great on smartphones and tablets.

Step 2: Customize your landing page with ease

Once you have your template, the next step is customization. Instapage allows easy drag-and-drop functionality to make editing straightforward for those unfamiliar with coding. You can change text, images, and calls to action effortlessly. Utilize the dynamic text replacement feature to personalize content for your unique audience segments.

  1. Modify headlines and subheadings to align with user intent: Use actionable language that resonates with your audience's needs.
  2. Incorporate engaging visuals: Use high-quality images or videos that complement your message and encourage interaction.
  3. Add conversion elements strategically: Insert lead forms, call-to-action buttons, and testimonials to build trust and prompt user action.

Step 3: Optimize through testing and analytics

Optimization is crucial for enhancing conversion rates on your landing page. Instapage’s built-in experimentation features allow you to conduct A/B tests to evaluate what elements work best. Use detailed heatmaps to analyze user interactions and fine-tune designs based on concrete data.

  1. Set clear KPIs for your testing: Define what success looks like before launching tests.
  2. Focus on one element at a time: Whether it’s the button color or layout, discovering what works will drive better insights.
  3. Leverage the analytics dashboard: Track performance metrics post-launch to identify areas for further improvement.

With these steps, marketers can create impactful landing pages that drive results, even without technical knowledge. Instapage streamlines the process, ensuring your marketing objectives are met through expertly crafted experiences.

Start crafting your landing pages today with Instapage and watch your conversions soar.

Ready to simplify your landing page creation? Sign up for Instapage and take the first step toward effective marketing campaigns.

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"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

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See how to create your landing page for those unfamiliar with coding in action

In this video tutorial, Jessica from CoderCoder collaborates with FreeCodeCamp to guide viewers through building a landing page template sourced from FrontendMentor.io. The specific project is titled 'Easy Bank Landing Page.' Jessica encourages those who face challenges during the tutorial to refer to the completed source code available on her GitHub. Additionally, she mentions her upcoming course, 'Responsive Design for Beginners,' inviting viewers to sign up for updates about its development and launch. To start, she will download the starter files provided by FrontendMentor, which include JPEG images of the design to work from, noting that full Sketch files are also available.

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