Make your landing page for public companies and excel in driving conversions

Instapage is your key to digital marketing excellence. Easily create your landing page for public companies with compelling content that focuses on the exact audience you need. Use our optimization features to hit remarkable conversion targets and consolidate your online presence.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages that get results

Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.

Boost results Boost results Boost results through landing page optimization

Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.

Build landing pages Build landing pages Personalize experiences for higher engagement and ROI

Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.

Maximize campaign Maximize campaign Maximize campaign efficiency with ad mapping

Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.

Power up landing Power up landing Power up landing pages with AI

Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.

Improve alignment across Improve alignment across Improve alignment across your creative team

Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build landing pages that get results
RealtyShares cuts customer acquisition costs in half with Instapage landing pages
Boost results through landing page optimization
RealtyShares cuts customer acquisition costs in half with Instapage landing pages
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
RealtyShares cuts customer acquisition costs in half with Instapage landing pages
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
RealtyShares cuts customer acquisition costs in half with Instapage landing pages
Power up landing pages with AI Power up landing pages with AI sidebar
RealtyShares cuts customer acquisition costs in half with Instapage landing pages
Improve alignment across your creative team sidebar
RealtyShares cuts customer acquisition costs in half with Instapage landing pages
Build landing pagesBuild landing pages that get results
Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.
Boost resultsBoost results through landing page optimization
Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.
Build landing pagesPersonalize experiences for higher engagement and ROI
Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.
Maximize campaignMaximize campaign efficiency with ad mapping
Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.
Power up landingPower up landing pages with AI
Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.
Improve alignment acrossBuild landing pages that get results
Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Make your landing public: Your ultimate how-to guide

Crafting effective landing pages is pivotal for public companies aiming to enhance their brand trust and customer loyalty. Instapage provides an intuitive platform tailored to deliver landing page experiences that yield high conversion rates. This guide will help you navigate through creating landing pages efficiently, particularly focusing on customization, optimization, and collaboration.

Understanding the basics of landing page creation

Before diving into the specifics of building a landing page, it's essential to grasp the fundamental components. A landing page primarily serves to convert visitors into leads or customers. With Instapage's extensive library of over 100 conversion-focused layouts and Instablocks, marketers can swiftly build attractive pages without needing coding skills.

  1. Clear headline: Your landing page must start with a compelling headline that grabs attention and clearly conveys the page's purpose.
  2. Visually appealing design: Utilize Instapage's templates to create visually engaging landing pages that guide the visitor’s journey effectively.
  3. Strong call to action (CTA): Every landing page should have a prominent CTA that tells visitors what action to take next.

Step 1: Customizing your landing page

Customization is key to ensuring your landing page resonates with your target audience, especially in sectors like financial services or government. Instapage allows marketers to personalize content effortlessly, using dynamic text replacement and audience-specific metrics tracking.

  1. Dynamic text replacement: This feature allows you to automatically change text based on the source of your traffic, enhancing relevance.
  2. AdMaps functionality: Align your ads with specific landing pages to ensure that the messaging is consistent and targeted.
  3. Visually engaging elements: Incorporate images, videos, and testimonials that speak directly to your audience’s needs and interests.

Step 2: Optimizing for conversions

Optimization needs to be an ongoing process. Instapage's built-in experimentation features enable you to test different versions of your landing pages. Gather insights from detailed heatmaps to analyze user behavior, conduct A/B tests, and refine your approach continually.

  1. Heatmaps: Visualize where users click on your page, helping you adjust design elements for better engagement.
  2. A/B testing: Experiment with different headlines or images to identify which version drives higher conversion rates.
  3. Analytics dashboard: Use Instapage’s powerful analytics tools to track performance and metrics that matter most to your business.

By addressing the specific needs of public companies and leveraging optimization tools, marketers can enhance the effectiveness of their landing pages considerably.

In conclusion, creating a landing page for public companies using Instapage can significantly impact conversion rates and overall brand perception. By focusing on customization, optimization, and collaboration, businesses can ensure their landing pages are not only appealing but also effective in meeting their goals.

Ready to create impactful landing pages? Start your journey with Instapage today and watch your conversion rates soar!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

FAQs

See how to create your landing page for public companies in action

See how to create your landing page for public companies in action

Creating an effective landing page doesn't have to be complicated. Here are four simple and free landing page builders you can use. At number four is Tap Link, which allows you to add multiple buttons for a clean and organized landing page. Coming in at number three is Systems.io, ideal for beginners focused on email marketing. At number two is Card.com, known for its capability to create responsive and effective one-page landing pages. Finally, at number one are Google Sites and Medium.com, praised for their universal acceptance. Additionally, there are more options available for those looking to build their landing pages.

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