Make your email capture page designed for Journalism

Use Instapage to reduce costs and grow conversions while delivering relevant experiences in Journalism.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
Hello fresh
Honey
Zendesk
Vimeo
Garthner
Master class

Build landing pages Build landing pages Build landing pages that get results

Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.

Boost results Boost results Boost results through landing page optimization

Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.

Build landing pages Build landing pages Personalize experiences for higher engagement and ROI

Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.

Maximize campaign Maximize campaign Maximize campaign efficiency with ad mapping

Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.

Power up landing Power up landing Power up landing pages with AI

Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.

Improve alignment across Improve alignment across Improve alignment across your creative team

Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build landing pages that get results
Boll & Branch cuts customer acquisition costs by 38% with Instapage pre-cart landing pages
Boost results through landing page optimization
Boll & Branch cuts customer acquisition costs by 38% with Instapage pre-cart landing pages
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Boll & Branch cuts customer acquisition costs by 38% with Instapage pre-cart landing pages
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Boll & Branch cuts customer acquisition costs by 38% with Instapage pre-cart landing pages
Power up landing pages with AI Power up landing pages with AI sidebar
Boll & Branch cuts customer acquisition costs by 38% with Instapage pre-cart landing pages
Improve alignment across your creative team sidebar
Boll & Branch cuts customer acquisition costs by 38% with Instapage pre-cart landing pages
Build landing pagesBuild landing pages that get results
Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.
Boost resultsBoost results through landing page optimization
Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.
Build landing pagesPersonalize experiences for higher engagement and ROI
Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.
Maximize campaignMaximize campaign efficiency with ad mapping
Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.
Power up landingPower up landing pages with AI
Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.
Improve alignment acrossBuild landing pages that get results
Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Create your email capture page for journalism with Instapage

Building an effective email capture page for journalism is key to nurturing your audience and driving conversions. Instapage makes it easy for marketers in sectors such as education, technology, and business services to create tailored landing pages without requiring any coding skills. With over 100 conversion-focused layouts and features designed to enhance personalization and optimization, you can engage visitors meaningfully, ultimately increasing your brand trust and customer loyalty.

Step 1: Choose the right layout

Selecting a high-performing layout sets the foundation for your email capture page. Instapage offers a wide array of templates designed specifically for journalism, enabling you to quickly adapt your messaging and visuals.

  1. Select a conversion-focused template: Choose from layouts that maximize lead generation through effective design and user flow.
  2. Customize your content: Align text and images to reflect the essence of journalism, ensuring clarity and relevance.
  3. Incorporate eye-catching calls to action (CTAs): Strategically place CTAs to guide users smoothly towards submitting their email addresses.

Step 2: Optimize for conversions

Once the layout is chosen, focus on optimizing it for better conversions. Instapage provides built-in experimentation tools that let you test elements to find what matters most for your audience.

  1. Utilize A/B testing: Experiment with different headlines and images to determine which combinations yield the highest conversion rates.
  2. Analyze heatmaps: Use heatmaps to understand visitor behavior and optimize the placement of your email capture forms.
  3. Implement responsive design: Ensure your email capture page looks great on all devices, making it accessible to a wider audience.

Step 3: Personalize the user experience

Personalization enhances user engagement and can drastically improve your conversion rates. With Instapage, you can leverage audience data to create a more tailored experience.

  1. Dynamic text replacement: Adjust content dynamically based on the visitor's entry source, ensuring relevance and fostering trust.
  2. AdMap integration: Align ads with corresponding landing pages to provide a seamless user experience.
  3. Audience-level tracking: Utilize data tools to monitor how different segments interact with your capture page, refining your strategy based on insights.

By following these steps, you will create a high-impact email capture page that resonates with your journalism audience.

Ready to boost your email list for journalism? Start building your personalized landing page today with Instapage's easy-to-use platform.

Take action now – visit Instapage and discover the potential of professionally designed landing pages that drive conversions.

Get more out of Create your email capture page for Journalism

Improve your Quality Score with quick load technology for landing pages

Increase conversions with content that aligns with your ads and audiences

Achieve maximum ROI by scaling your marketing initiatives

Get started
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

FAQs

See how to create your email capture page for journalism in action

See how to create your email capture page for journalism in action

Email lists are a crucial revenue driver for businesses. This tutorial, presented by Alex, guides aspiring marketers, copywriters, and business owners through the process of building their own email lists. Email marketing is highlighted as an essential strategy for every brand, freelancer, and service provider to regularly communicate with their audience. Alex shares a personal success story, revealing that he earned nearly six figures from his first launch, despite having a limited social media presence. With an engaged email list of 2,300 subscribers, he successfully generated $84,000 in revenue through just eight emails, demonstrating the power of email marketing even with a smaller following.

Ready to skyrocket conversions?

Supercharge your ad campaigns with high-performing landing pages.

Get started
Build landing pages Build landing pages sidebar

People also ask about Create your email capture page for Journalism