Make your customer stories page optimized for Laptop

Instapage empowers you to slash costs, skyrocket conversions, and deliver tailored experiences on Laptop.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages that get results

Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.

Boost results Boost results Boost results through landing page optimization

Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.

Build landing pages Build landing pages Personalize experiences for higher engagement and ROI

Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.

Maximize campaign Maximize campaign Maximize campaign efficiency with ad mapping

Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.

Power up landing Power up landing Power up landing pages with AI

Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.

Improve alignment across Improve alignment across Improve alignment across your creative team

Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build landing pages that get results
MAËLYS experiences a remarkable 23x increase in ROI with Instapage targeted landing pages
Boost results through landing page optimization
MAËLYS experiences a remarkable 23x increase in ROI with Instapage targeted landing pages
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
MAËLYS experiences a remarkable 23x increase in ROI with Instapage targeted landing pages
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
MAËLYS experiences a remarkable 23x increase in ROI with Instapage targeted landing pages
Power up landing pages with AI Power up landing pages with AI sidebar
MAËLYS experiences a remarkable 23x increase in ROI with Instapage targeted landing pages
Improve alignment across your creative team sidebar
MAËLYS experiences a remarkable 23x increase in ROI with Instapage targeted landing pages
Build landing pagesBuild landing pages that get results
Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.
Boost resultsBoost results through landing page optimization
Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.
Build landing pagesPersonalize experiences for higher engagement and ROI
Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.
Maximize campaignMaximize campaign efficiency with ad mapping
Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.
Power up landingPower up landing pages with AI
Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.
Improve alignment acrossBuild landing pages that get results
Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Creating your customer stories page on Laptop with Instapage

Building a customer stories page on your laptop is essential for showcasing real user experiences. Instapage provides an intuitive platform tailored specifically for marketers in industries ranging from tech to education, allowing you to craft compelling landing pages efficiently without the need for coding expertise.

Why is a customer stories page important?

A customer stories page acts as a powerful tool for trust-building. By sharing testimonials, case studies, and success stories, you can enhance brand credibility while influencing potential customers' purchasing decisions. It’s an opportunity to demonstrate how your product or service positively impacts lives, especially in sectors like financial services or energy & utilities.

  1. Enhances brand trust: Showcasing customer success leads to higher trust.
  2. Increases conversion rates: Real stories connect emotionally, driving conversions.
  3. Supports SEO efforts: User-generated content improves search rankings.

Step 1: Choose the right layout

Instapage offers over 100 conversion-focused landing page layouts to fit your customer stories. Tailor the template that best aligns with your brand's voice and your message's intent, ensuring that visuals and text engage effectively.

  1. Select a template: Utilize a visually appealing format that aligns with your stories.
  2. Consider your audience: Think about what layout would resonate best with your viewers.
  3. Optimize for mobile: Ensure your design is responsive, as many users will view it on mobile devices.

Step 2: Personalize your content

Using dynamic text replacement, tailor the customer stories to specific audience segments. This specificity increases engagement by directly addressing the interests and pain points of various user groups.

  1. Segment your audience: Decide who will see which stories.
  2. AdMaps strategy: Align specific ads with the unique pages created for different audiences.
  3. Track performance: Use analytics to gauge the success of personalized content.

Step 3: Optimize and test

After building your page, utilize Instapage’s built-in experimentation features such as A/B testing and heatmaps. These tools are essential for understanding user behavior and optimizing the page to maximize conversion rates.

  1. Run A/B tests: Test different headlines or layouts to identify what converts best.
  2. Analyze heatmaps: See where users click and scroll to improve layout decisions.
  3. Review analytics: Use insights from the dashboard to refine and enhance your page continuously.

Incorporating customer stories into your landing pages can enormously impact brand loyalty and conversion rates. By utilizing the tools and features provided by Instapage, you can create a user-focused narrative that showcases the real-world benefits of your offerings.

Ready to captivate your audience with a customer stories page? Start using Instapage today to transform your marketing strategy with personalized, optimized landing pages.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

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FAQs

See how to create your customer stories page on laptop in action

See how to create your customer stories page on laptop in action

Jennifer Baker from Jennifer Baker Consulting discusses the growing trend of social media stories, particularly on Instagram, which sees millions of users uploading stories daily. This trend is now expanding to Facebook, where stories for personal timelines were introduced and have now been made available for businesses as well. Baker highlights the significance of utilizing stories effectively for organizations, noting that on desktop, stories are visible in the top right corner. Currently, she observes limited engagement with only one friend posting a story, emphasizing the opportunity for businesses to stand out in a less crowded space. The tutorial aims to provide insights on leveraging this feature for brand promotion and audience engagement.

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