Make an impressive competitors comparison page instantly

Create your competitors comparison page and effortlessly optimize your web pages for diverse ads and audiences. Transform visitors into leads and sales while bolstering brand trust and nurturing customer loyalty.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
Hello fresh
Honey
Zendesk
Vimeo
Garthner
Master class

Build landing pages Build landing pages 500+ customizable layouts

Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Boost results Boost results Mobile responsiveness

All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices.

Build landing pages Build landing pages A/B split testing

Make data-driven decisions to optimize conversions with A/B testing capabilities. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.

Maximize campaign Maximize campaign Seamless ad mapping

Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.

Power up landing Power up landing Detailed reporting

Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.

Improve alignment across Improve alignment across Integrations with 120+ marketing tools

Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Build landing pages that get results
Xola uses Instapage to optimize landing pages and double its sales lead database
Boost results through landing page optimization
Xola uses Instapage to optimize landing pages and double its sales lead database
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Xola uses Instapage to optimize landing pages and double its sales lead database
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Xola uses Instapage to optimize landing pages and double its sales lead database
Power up landing pages with AI Power up landing pages with AI sidebar
Xola uses Instapage to optimize landing pages and double its sales lead database
Improve alignment across your creative team sidebar
Xola uses Instapage to optimize landing pages and double its sales lead database
Build landing pages500+ customizable layouts
Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Boost resultsMobile responsiveness
All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices.
Build landing pagesA/B split testing
Make data-driven decisions to optimize conversions with A/B testing capabilities. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.
Maximize campaignSeamless ad mapping
Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.
Power up landingDetailed reporting
Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.
Improve alignment across500+ customizable layouts
Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Competitor comparison landing pages: Your ultimate how-to guide

Creating a compelling competitors comparison page on Instapage can significantly enhance your marketing efforts. By leveraging precise landing page templates tailored to your industry’s needs, you can provide a clear, engaging comparison that aids your audience's decision-making process. This guide will walk you through the steps necessary to create a successful competitors comparison page that resonates with your target audience.

Understanding the Importance of a Competitors Comparison Page

A competitors comparison page serves as a critical tool in attracting and converting potential customers. With features like dynamic text replacement and AdMaps, Instapage empowers marketers to present relevant information about varying options while maintaining brand trust. Here are some reasons to prioritize this strategy:

  1. Clarity: Clearly outlines differences and advantages between your offerings and competitors'.
  2. Trust: Builds trust by transparently comparing features and pricing.
  3. Conversion: Drives conversions by addressing user objections through detailed comparisons.

Step-by-Step Process to Create Your Competitors Comparison Page

Now, let's dive into the steps you'll take to effectively create your competitors comparison page on Instapage.

Step 1: Choose Your Template

Begin by selecting a conversion-focused template from Instapage's extensive library. Consider these features when choosing a template:

  1. Conversion Optimization: Ensure it has space for call-to-action buttons.
  2. User Experience: Opt for a layout that’s easy to navigate.
  3. Customizability: Look for templates that allow for easy customization to fit your brand.

Step 2: Populate with Key Comparison Metrics

Put together the vital features that highlight how your offering stands against competitors. Focus on:

  1. Features: List all relevant features in a side-by-side comparison.
  2. Pricing: Clearly display price points to inform decision-making.
  3. Testimonials: Include customer reviews or case studies for social proof.

With these steps, you're on the right path to creating a robust competitors comparison page that informs your audience effectively.

Ready to enhance your conversions? Explore Instapage today and start building your customized competitors comparison page!

Get more out of Create your competitors comparison page

Improve your Quality Score with quick load technology for landing pages

Increase conversions with content that aligns with your ads and audiences

Achieve maximum ROI by scaling your marketing initiatives

Get started
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

FAQs

See how to create your competitors comparison page in action

See how to create your competitors comparison page in action

Conducting a competitive analysis is crucial for ensuring your business remains competitive. In this video, Jamal from HubSpot outlines a foolproof method involving six steps to conduct a competitive analysis, aimed at enhancing marketing strategies and increasing market share. The analysis enables businesses to assess the viability of their products and services, compare marketing efforts against competitors, and explore innovative ways to attract new customers. It's essential to perform this analysis, and viewers can download HubSpot's Competitive Analysis Template from the description for ease of use. The video will detail the process of effectively researching and analyzing the competitive landscape.

Ready to skyrocket conversions?

Supercharge your ad campaigns with high-performing landing pages.

Get started
Build landing pages Build landing pages sidebar

People also ask about Create your competitors comparison page