Make your tailored coming soon page for Purchasing managers

Empower Purchasing managers with Instapage to deliver impactful coming soon page experiences and boost conversions.

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With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

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Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

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Boll & Branch cuts customer acquisition costs by 38% with Instapage pre-cart landing pages
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Boll & Branch cuts customer acquisition costs by 38% with Instapage pre-cart landing pages
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Boll & Branch cuts customer acquisition costs by 38% with Instapage pre-cart landing pages
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Boll & Branch cuts customer acquisition costs by 38% with Instapage pre-cart landing pages
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Boll & Branch cuts customer acquisition costs by 38% with Instapage pre-cart landing pages
Improve alignment across your creative team sidebar
Boll & Branch cuts customer acquisition costs by 38% with Instapage pre-cart landing pages
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Create your coming soon page for purchasing managers

Creating an effective 'coming soon' page for purchasing managers is essential for building brand anticipation and trust before your official launch. With Instapage, marketers can leverage an easy-to-use page creation platform, which allows for rapid deployment of landing pages that resonate with target audiences. This guide outlines the step-by-step process to create your coming soon page, ensuring that it captures attention and converts visitors into leads, while maintaining brand integrity.

Understanding your target audience

To create a compelling coming soon page, it's crucial to first understand who your purchasing managers are. This includes their challenges, interests, and the kind of motivations that drive their purchasing decisions. Consider these aspects carefully to tailor your messaging.

  1. Identifying pain points: Understand the common issues purchasing managers face within their industries.
  2. Defining key messages: Craft messages that speak directly to the needs and wants of your audience.
  3. Adjusting tone and style: Make sure your content aligns with professional expectations.

Choosing the right template

Leveraging Instapage's library, you can select a template that matches your brand's aesthetic and the expectations of purchasing managers. Templates should not only be visually appealing but also designed for high conversions.

  1. Conversion-focused layouts: Pick a layout that highlights your service benefits.
  2. Mobile-responsive design: Ensure your template looks great on all devices.
  3. Clear CTAs: Use compelling call-to-actions that encourage engagement.

Creating engaging content

Next, you will need to create content that engages your audience. This content should inform and excite visitors about what’s to come. Use Instapage's personalization features to dynamically align specific ads to unique pages, making your outreach more effective.

  1. Dynamic text replacement: Adjust texts based on visitor data for maximum relevance.
  2. Email collection forms: Integrate forms to capture leads for future communications.
  3. Visual elements: Use images or videos that reflect your brand and engage your audience.

Once these elements are in place, the last step is to optimize your page for search engines by incorporating relevant keywords to enhance visibility.

A successful coming soon page will balance aesthetic appeal with functionality, ensuring purchasing managers are informed and engaged.

Ready to create your coming soon page with Instapage? Start building today and captivate your audience from day one!

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See how to create your coming soon page for purchasing managers in action

In this video tutorial, Ash from Elementor shows how to create a 'Coming Soon' or maintenance mode page to prevent visitors from viewing an incomplete website. Using a fashion store website as an example, Ash explains the process of creating a template in the WordPress dashboard. The tutorial outlines the steps: first, navigate to 'Templates' and select 'Add New.' Ensure it's set as a page template and name it 'Coming Soon.' By default, the theme's header, page title, and footer will be displayed, but to restrict visitor navigation, these elements can be hidden. The tutorial will also cover enabling the template and reviewing it from a visitor's perspective.

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