Make a high-performance user journey page optimized for Lynx

Utilize Instapage to reduce costs, enhance conversions, and deliver tailored experiences in Lynx.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Unitrends increases its lead count by 154% while cutting ad spending with Google Ads pages
Boost results through landing page optimization
Unitrends increases its lead count by 154% while cutting ad spending with Google Ads pages
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Unitrends increases its lead count by 154% while cutting ad spending with Google Ads pages
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Unitrends increases its lead count by 154% while cutting ad spending with Google Ads pages
Power up landing pages with AI Power up landing pages with AI sidebar
Unitrends increases its lead count by 154% while cutting ad spending with Google Ads pages
Improve alignment across your creative team sidebar
Unitrends increases its lead count by 154% while cutting ad spending with Google Ads pages
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Building your user journey page in Instapage

Creating an impactful user journey page in Instapage is crucial for optimizing your marketing strategies. With the need to reduce costs and enhance conversions in mind, Instapage provides an intuitive platform to craft personalized landing pages that elevate brand trust and customer loyalty.

Understanding the Basics of a User Journey Page

A user journey page serves as a guiding pathway for visitors, guiding them through your site toward specific goals. In this context, it's essential to recognize user segments and their needs, ensuring the page resonates meaningfully. Here’s what to keep in mind:

  1. User segmentation: Understanding your audience's needs is essential. Create tailored experiences for different market segments, such as Business Services, Tech/SaaS, and Education.
  2. Content relevance: Ensure the content on your landing page aligns with the interests and expectations of your users to keep them engaged.
  3. Clear calls-to-action: Utilize clear and compelling CTAs to guide users toward the desired action.

Step 1: Choose the Right Template

The first step in building your user journey page is selecting a template. Instapage offers a variety of more than 100 conversion-focused layouts to help you kick-start the process. Consider these aspects when choosing:

  1. Alignment with brand identity: Choose a design that reflects your brand and appeals to your target audience.
  2. Flexibility for modification: Ensure the template allows easy customization to suit your specific requirements.
  3. Mobile responsiveness: Optimize for mobile devices since significant traffic comes from smartphones.

Step 2: Leverage Personalization Features

Incorporating personalization is key to connecting with your audience. Instapage allows for dynamic text replacement and AdMaps. Consider these personalization tactics:

  1. Dynamic content: Use dynamic text replacement to adjust messages based on user data, enhancing engagement.
  2. Audience-specific landing pages: Align specific ads with unique pages to cater to your various audience segments.
  3. Heatmaps and analytics: Utilize heatmaps to analyze user interactions and adjust content based on actual user behavior.

Step 3: Optimize and Collaborate

The final step in creating your user journey page involves optimizing for better performance and facilitating collaboration amongst your team. Focus on these strategies:

  1. A/B testing: Conduct multiple A/B tests to discover which variants of your landing page convert better.
  2. Collaboration tools: Use Instapage's collaboration features to provide real-time feedback, enabling swift edits and decision-making.
  3. Performance tracking: Regularly review analytics to refine your landing page, ensuring it meets the goals set initially.

In conclusion, building your user journey page in Instapage can amplify your marketing efforts and boost conversions effectively. Leveraging flexibility, personalization, and collaborative features makes it easier to create relevant and engaging experiences.

Ready to take your marketing to the next level? Explore Instapage's landing page solutions today to start building your user journey page!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

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FAQs

See how to build your user journey page in lynx in action

See how to build your user journey page in lynx in action

This tutorial explains how to create a journey map to visualize a user's path to achieving a goal. A simple journey map has two main components: phases and actions. The example provided follows a user named Kyle, who is looking for a new food tracking app. His journey includes two phases: research and onboarding. Under each phase, specific actions are detailed, starting from Kyle searching online, finding the app, downloading it, and proceeding with the onboarding process. Additionally, the tutorial suggests enhancing the journey map by incorporating visual elements, such as screen captures and emotional graphs illustrating the user's feelings. It also recommends adding notes on design opportunities and supporting data, with a suggestion to sign up for free at userbit.com.

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