Make an innovative splash page tailored to public sector undertakings (PSUs)

Instapage enables public sector undertakings (PSUs) to reduce costs, grow conversions, and deliver relevant landing page experiences.

Main illustrationMain illustrationMain illustration

Build landing pages Build landing pages 500+ customizable layouts

Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Boost results Boost results Mobile responsiveness

All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.

Build landing pages Build landing pages A/B split testing

Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.

Maximize campaign Maximize campaign Seamless ad mapping

Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.

Power up landing Power up landing Detailed reporting

Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.

Improve alignment across Improve alignment across Integrations with 120+ marketing tools

Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Build landing pages that get results
Verizon Digital Media decreases cost per conversion by 53% using Instapage
Boost results through landing page optimization
Verizon Digital Media decreases cost per conversion by 53% using Instapage
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Verizon Digital Media decreases cost per conversion by 53% using Instapage
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Verizon Digital Media decreases cost per conversion by 53% using Instapage
Power up landing pages with AI Power up landing pages with AI sidebar
Verizon Digital Media decreases cost per conversion by 53% using Instapage
Improve alignment across your creative team sidebar
Verizon Digital Media decreases cost per conversion by 53% using Instapage
Build landing pages500+ customizable layouts
Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Boost resultsMobile responsiveness
All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.
Build landing pagesA/B split testing
Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.
Maximize campaignSeamless ad mapping
Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.
Power up landingDetailed reporting
Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.
Improve alignment across500+ customizable layouts
Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Building your splash page for public sector undertakings (PSUs) with Instapage

Creating a splash page that resonates with public sector undertakings (PSUs) is essential for effective communication and engagement. By utilizing Instapage's flexible platform, marketers can design landing pages that cater specifically to the needs of PSUs, enhancing conversion rates and building brand trust. This step-by-step guide walks you through the essential components and considerations involved in crafting a standout splash page.

Step 1: Define your objectives

Before diving into the design process, it’s crucial to have a clear understanding of your objectives. What message do you want to convey? Who is your target audience? For PSUs, the objectives might include informing constituents about new initiatives or services. Establishing clear goals will guide the content and design choices throughout your project.

  1. Identify key messages: What information must be conveyed to meet your objectives?
  2. Align with audience interests: Understand what resonates with your target audience in the public sector.
  3. Set measurable goals: Define what success looks like, be it increased sign-ups, clicks, or information requests.

Step 2: Choose the right layout and design elements

With Instapage, you have access to over 100 responsive layouts tailored to maximize conversions. Choose a layout that fits your objectives and is user-friendly for visitors from the public sector. Your design should reflect professionalism while being accessible.

  1. Select a responsive design: Ensures your splash page works well on mobile devices, crucial for various users.
  2. Incorporate organization branding: Use colors, logos, and fonts that align with the PSU’s brand for consistency.
  3. Utilize Instablocks: These modular design elements allow for flexible and rapid adjustments to the page structure.

Step 3: Optimize for audience engagement

To ensure your splash page effectively engages visitors, consider integrating personalization features that Instapage offers. This allows you to dynamically change content based on user demographics.

  1. Dynamic text replacement: Tailor content to address specific audience segments and increase relevance.
  2. AdMaps functionality: Align specific ads to unique landing pages based on audience targeting, enhancing user experience.
  3. A/B testing: Use Instapage’s built-in tools to test different designs and messages to determine what yields the highest conversion rates.

Overall, effectively building your splash page for public sector undertakings (PSUs) requires a blend of clear objectives, thoughtful design, and strategic optimization.

Ready to create a splash page that converts? Start designing with Instapage today to empower your public sector marketing strategies and achieve your goals.

Get more out of Build your splash page for public sector undertakings (PSUs)

Get started
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

FAQs

See how to build your splash page for public sector undertakings (psus) in action

Splash pages are introductory pages of a website, often the first page visitors encounter, like the homepage of useproud.com. These pages create a dramatic entry, akin to a cannonball splash, designed to capture attention. Typically, splash pages contain focused information and elements encouraging specific user actions, known as calls to action. For example, useproud.com prompts visitors to sign up for beta testing through visible features like a sign-up box and a button, aiming to funnel user engagement towards this action. In summary, splash pages play a crucial role in website navigation, prioritizing user focus on key activities.

Ready to skyrocket conversions?

Supercharge your ad campaigns with high-performing landing pages.

Get started