Make your splash page designed for marketing teams

Instapage empowers your marketing teams to cut costs, boost conversions, and provide impactful landing page experiences that resonate with your audience.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages that get results

Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.

Boost results Boost results Boost results through landing page optimization

Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.

Build landing pages Build landing pages Personalize experiences for higher engagement and ROI

Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.

Maximize campaign Maximize campaign Maximize campaign efficiency with ad mapping

Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.

Power up landing Power up landing Power up landing pages with AI

Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.

Improve alignment across Improve alignment across Improve alignment across your creative team

Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build landing pages that get results
Statwax leverages Instapage to boost enrollments for universities by 80%
Boost results through landing page optimization
Statwax leverages Instapage to boost enrollments for universities by 80%
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Statwax leverages Instapage to boost enrollments for universities by 80%
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Statwax leverages Instapage to boost enrollments for universities by 80%
Power up landing pages with AI Power up landing pages with AI sidebar
Statwax leverages Instapage to boost enrollments for universities by 80%
Improve alignment across your creative team sidebar
Statwax leverages Instapage to boost enrollments for universities by 80%
Build landing pagesBuild landing pages that get results
Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.
Boost resultsBoost results through landing page optimization
Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.
Build landing pagesPersonalize experiences for higher engagement and ROI
Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.
Maximize campaignMaximize campaign efficiency with ad mapping
Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.
Power up landingPower up landing pages with AI
Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.
Improve alignment acrossBuild landing pages that get results
Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build your splash page for marketing teams using Instapage

In a fast-paced digital marketing environment, building an effective splash page can significantly enhance your campaign's success. Instapage offers a robust platform that empowers marketers to create high-converting landing pages effortlessly. With over 100 customizable templates and an intuitive drag-and-drop interface, you can effortlessly design pages that resonate with your audience while reducing production costs and increasing brand trust.

Step 1: Define your goals for the splash page

Before diving into design, it’s crucial to outline your objectives. Whether you are capturing leads, selling a product, or promoting an event, having a clear target will inform your design and messaging strategy. Consider the following aspects:

  1. Target Audience: Identify who you want to reach and tailor your content to their specific needs.
  2. Call-to-Action: Determine what action you want visitors to take, whether it's signing up for a newsletter or making a purchase.
  3. Metrics for Success: Establish key performance indicators to assess the effectiveness of your splash page.

Step 2: Utilize Instapage's features for design

Once your objectives are clear, use Instapage's design tools to build your splash page. Leverage the library of conversion-focused layouts and flexible Instablocks to create a unique experience. Key features include:

  1. Dynamic Text Replacement: Personalize messages for different audience segments automatically based on incoming traffic.
  2. AdMaps: Connect your advertising campaigns directly to specific landing pages, ensuring cohesive messaging.
  3. Mobile Responsiveness: Ensure your splash page looks great on all devices, boosting engagement rates.

Step 3: Optimize and analyze for better results

After launching, focus on optimization. Use Instapage’s built-in experimentation features and analytics tools to assess performance. This process involves:

  1. A/B Testing: Create variations of your splash page to determine which design and copy convert better.
  2. Heatmaps: Analyze user behavior on your page to identify areas for improvement.
  3. Feedback Loops: Gather insights from customers to enhance user experience.

Building a splash page using Instapage not only saves time but significantly enhances the conversion potential of your marketing campaigns. By combining powerful design tools with optimization capabilities, your marketing team can achieve remarkable results.

Get started with Instapage today and experience the ease of creating high-performing splash pages tailored to your brand's unique needs. With just a few clicks, your marketing campaigns can reach new heights!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

FAQs

See how to build your splash page for marketing teams in action

See how to build your splash page for marketing teams in action

Driving traffic to your website or landing page is pointless if visitors quickly leave without engaging. Statistics show that approximately 95 to 98% of first-time visitors will not return, meaning most click away without considering your offerings. To combat this issue, the focus should be on creating high-converting landing pages that not only look attractive but also function effectively to retain visitors. This video tutorial aims to guide viewers in designing such landing pages efficiently, potentially in just a few minutes. Viewers can expect to receive a specific template to utilize, enhancing their ability to create engaging and effective online pages that convert visitors into loyal customers.

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