Make an innovative sign-up page tailored to public companies

Instapage enables public companies to reduce costs, grow conversions, and deliver relevant landing page experiences.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages that get results

Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.

Boost results Boost results Boost results through landing page optimization

Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.

Build landing pages Build landing pages Personalize experiences for higher engagement and ROI

Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.

Maximize campaign Maximize campaign Maximize campaign efficiency with ad mapping

Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.

Power up landing Power up landing Power up landing pages with AI

Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.

Improve alignment across Improve alignment across Improve alignment across your creative team

Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build landing pages that get results
Statwax leverages Instapage to boost enrollments for universities by 80%
Boost results through landing page optimization
Statwax leverages Instapage to boost enrollments for universities by 80%
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Statwax leverages Instapage to boost enrollments for universities by 80%
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Statwax leverages Instapage to boost enrollments for universities by 80%
Power up landing pages with AI Power up landing pages with AI sidebar
Statwax leverages Instapage to boost enrollments for universities by 80%
Improve alignment across your creative team sidebar
Statwax leverages Instapage to boost enrollments for universities by 80%
Build landing pagesBuild landing pages that get results
Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.
Boost resultsBoost results through landing page optimization
Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.
Build landing pagesPersonalize experiences for higher engagement and ROI
Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.
Maximize campaignMaximize campaign efficiency with ad mapping
Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.
Power up landingPower up landing pages with AI
Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.
Improve alignment acrossBuild landing pages that get results
Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

How to build your sign-up page for public companies using Instapage

Creating an efficient sign-up page is essential for public companies aiming to maximize conversions and enhance brand trust. Instapage provides a user-friendly platform with an extensive library of landing page templates designed specifically for marketers seeking to elevate their online presence. Here's how to build your sign-up page effectively.

Step 1: Choose the right template

Begin by selecting a sign-up page template that resonates with your company's brand and objectives. Instapage offers over 100 conversion-focused layouts that allow you to select a visually appealing and functional design. Consider the following factors when making your choice:

  1. Brand alignment: Ensure the template matches your company’s aesthetic to enhance brand recognition.
  2. User experience: Choose a layout that offers easy navigation and engages potential sign-ups effectively.
  3. Mobile optimization: With many users accessing content via mobile devices, ensure your template is responsive and displays seamlessly across all devices.

Step 2: Customize your sign-up form

Customization is key to tailoring the experience for your audience. Use Instapage's intuitive editing tools to modify your sign-up form to capture the right information. Consider including aspects such as:

  1. Dynamic text replacement: Personalize fields based on referring URLs to directly engage visitors.
  2. Field selection: Select essential fields that prevent user fatigue while gathering necessary information.
  3. Privacy assurance: Clearly state your privacy policy to ensure transparency and build trust.

Step 3: Implement optimization strategies

Optimization will help enhance your page's performance. Leverage Instapage's built-in experimentation features to create engaging content. Important tactics include:

  1. A/B testing: Launch multiple versions of your sign-up page to see which performs best in converting visitors.
  2. Heatmaps: Use heatmaps to identify where visitors click most and adjust design elements accordingly.
  3. Analytics dashboard: Regularly assess performance metrics to continually refine your approach and improve conversion rates.

With these steps, you’re equipped to build a sign-up page that not only attracts but also converts visitors into loyal customers.

Don’t hesitate to start your journey with Instapage today. A well-designed sign-up page is a crucial component of your marketing strategy that can yield significant returns.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

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FAQs

See how to build your sign-up page for public companies in action

See how to build your sign-up page for public companies in action

Facebook remains the largest social platform, essential for businesses despite competition. In this tutorial by Jamal from HubSpot, viewers will learn to create a Facebook business page, set it up, personalize it, and start publishing content. The platform frequently updates with new and removed features, which can be confusing. To simplify this process, the tutorial focuses on quickly getting businesses operational on Facebook. It’s important to note that the business page is separate from a personal profile; users will log in as themselves when creating a business page. Various useful features accompany a Facebook business page that can benefit marketing efforts.

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