Make your tailored sales page for Realtors

Empower Realtors with Instapage to deliver impactful sales page experiences and boost conversions.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Autopilot exceeds conversion goals and cuts CPC in half with personalized landing pages
Boost results through landing page optimization
Autopilot exceeds conversion goals and cuts CPC in half with personalized landing pages
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Autopilot exceeds conversion goals and cuts CPC in half with personalized landing pages
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Autopilot exceeds conversion goals and cuts CPC in half with personalized landing pages
Power up landing pages with AI Power up landing pages with AI sidebar
Autopilot exceeds conversion goals and cuts CPC in half with personalized landing pages
Improve alignment across your creative team sidebar
Autopilot exceeds conversion goals and cuts CPC in half with personalized landing pages
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build your sales page for Realtors: A Comprehensive Guide

Creating an effective sales page for Realtors can significantly enhance your online marketing strategy. With Instapage, building your sales page is straightforward and cost-effective. The platform offers over 100 customizable layouts and an intuitive drag-and-drop editor, perfect for real estate professionals looking to increase conversions and capture leads. This guide will walk you through the essential steps to create a landing page that engages potential clients and is optimized for success.

Step 1: Define Your Goals

Before diving into the design, it's crucial to clarify what you wish to achieve with your sales page for Realtors. Are you focusing on lead generation, promoting a specific listing, or showcasing your services? Understanding your goals will shape the content and layout of your landing page. Here are some considerations:

  1. Identify your target audience's needs and preferences to tailor your message.
  2. Set measurable goals, like number of leads or inquiries generated from the page.
  3. Consider seasonal trends in real estate that may affect buyer interest.

Step 2: Craft Compelling Content

Once your goals are defined, the next step is to create compelling content for your sales page. Write engaging headlines that capture attention and highlight the unique value proposition of your services. Use Instapage's dynamic text replacement feature to personalize messages for different audience segments. Consider these content elements:

  1. High-quality images or videos of properties to enhance visual appeal.
  2. Strong calls-to-action (CTAs) that encourage visitors to take the next step.
  3. Testimonials or case studies to build trust and credibility with potential clients.

Step 3: Optimize for Conversions

Optimizing your sales page for conversions is critical. Instapage provides built-in analytics and A/B testing features to refine your page’s performance. Utilize heatmaps to analyze user behavior and adjust elements accordingly. Important factors include:

  1. Mobile optimization to ensure a seamless viewing experience on all devices.
  2. Fast loading times to prevent potential lead drop-off.
  3. Clear navigation to guide visitors easily through your content.

By implementing these optimization strategies, your sales page for Realtors can significantly improve conversions and lead generation.

In conclusion, building an effective sales page for Realtors is a technology-empowered process. With Instapage's user-friendly features and tools, your landing pages can drive significant results and improve your real estate marketing efforts.

Ready to transform your online presence? Start using Instapage today to create a sales page that captivates and converts.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
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FAQs

See how to build your sales page for realtors in action

See how to build your sales page for realtors in action

In this video, Kyle Handy emphasizes the importance of real estate landing pages, also called squeeze pages, as a crucial element for conversion. These pages serve as the first impression of a brand to potential clients who are already interested in real estate offerings. The tutorial will outline what makes an effective landing page and provide guidance on creating one, along with showcasing 15 popular examples to inspire viewers. Kyle, a realtor and team leader from San Antonio, Texas, specializes in assisting real estate professionals in scaling their businesses through digital marketing, content creation, and social media strategies. He promises valuable insights that can help garnered more leads and successful closings.

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