Make your PWA landing page: The future of marketing

Create your PWA landing page and effortlessly optimize your web pages for diverse ads and audiences. Transform visitors into leads and sales while bolstering brand trust and nurturing customer loyalty.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
Hello fresh
Honey
Zendesk
Vimeo
Garthner
Master class

Build landing pages Build landing pages 500+ customizable layouts

Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Boost results Boost results Mobile responsiveness

All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.

Build landing pages Build landing pages A/B split testing

Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.

Maximize campaign Maximize campaign Seamless ad mapping

Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.

Power up landing Power up landing Detailed reporting

Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.

Improve alignment across Improve alignment across Integrations with 120+ marketing tools

Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Build landing pages that get results
Boll & Branch cuts customer acquisition costs by 38% with Instapage pre-cart landing pages
Boost results through landing page optimization
Boll & Branch cuts customer acquisition costs by 38% with Instapage pre-cart landing pages
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Boll & Branch cuts customer acquisition costs by 38% with Instapage pre-cart landing pages
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Boll & Branch cuts customer acquisition costs by 38% with Instapage pre-cart landing pages
Power up landing pages with AI Power up landing pages with AI sidebar
Boll & Branch cuts customer acquisition costs by 38% with Instapage pre-cart landing pages
Improve alignment across your creative team sidebar
Boll & Branch cuts customer acquisition costs by 38% with Instapage pre-cart landing pages
Build landing pages500+ customizable layouts
Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Boost resultsMobile responsiveness
All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.
Build landing pagesA/B split testing
Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.
Maximize campaignSeamless ad mapping
Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.
Power up landingDetailed reporting
Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.
Improve alignment across500+ customizable layouts
Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Pwa landing page: Your ultimate how-to guide

Creating a Progressive Web App (PWA) landing page is crucial for marketers aiming to enhance user experiences and boost conversion rates. Instapage simplifies the process, enabling users to build customized landing pages without the need for coding. By leveraging over 100 conversion-focused layouts and powerful features, businesses can effectively promote their products across various sectors including marketing services, education, and financial services.

Step 1: Understand the importance of a PWA landing page

A PWA landing page combines the best of websites and apps, offering a seamless user experience across devices. Key benefits include offline capabilities, faster load times, and increased engagement. Embracing this technology can significantly impact your marketing metrics.

  1. Enhanced speed: PWAs load quickly, improving user retention.
  2. Offline access: Users can engage with content without an internet connection.
  3. Improved engagement: Features like push notifications increase user interaction.

Step 2: Utilize Instapage's features to create your landing page

To build your PWA landing page effectively using Instapage, explore its robust features that cater to your specific audience needs.

  1. Customization: Use Instablocks to create a distinctive page layout that resonates with your target audience.
  2. Analytics: Employ built-in analytics to track user behavior and optimize your PWA for higher conversions.
  3. Collaboration: Make use of collaboration tools for feedback from team members and stakeholders.

Step 3: Optimize and personalize your landing page for conversions

Once your landing page is built, focus on optimization and personalization. Address user intent with content tailored to your audience's needs.

  1. A/B testing: Implement A/B tests to find the most effective elements for your page.
  2. Dynamic text replacement: Customize your landing page text based on the traffic source to increase relevance.
  3. Utilize heatmaps: Analyze user interaction on your page to enhance engagement.

By following these steps, you will effectively build a PWA landing page that not only looks great but also drives conversions.

Ready to start your PWA journey? Leverage Instapage’s powerful tools today and watch your conversion rates soar!

Get more out of Build your PWA landing page

Improve your Quality Score with quick load technology for landing pages

Increase conversions with content that aligns with your ads and audiences

Achieve maximum ROI by scaling your marketing initiatives

Get started
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Frequently asked questions about how do you make a website an app

See ads for pwa feature in action

See ads for pwa feature in action

Progressive Web Apps (PWAs) provide an experience akin to native mobile apps by utilizing features traditionally unavailable on the web. Since the launch of smartphones in 2008, developers have been able to leverage offline mode, push notifications, and device functionalities like geolocation and cameras, which weren't accessible during the era dominated by Internet Explorer. In the 2020s, the web has achieved near parity with native app features. For instance, Twitter's PWA can be installed similarly to native apps, functions offline, interacts with the camera, and receives push notifications. PWAs also benefit from superior distribution, avoiding app store revenue cuts and ensuring compatibility across iOS, Android, and web platforms from a single code base. Creating a PWA from an existing website is a relatively simple process.

Ready to skyrocket conversions?

Supercharge your ad campaigns with high-performing landing pages.

Get started
Build landing pages Build landing pages sidebar

People also ask about Build your PWA landing page