Make a visually-stunning pre-launch page designed for gaming stores

Reduce costs, grow conversions, and deliver relevant experiences for gaming stores with Instapage.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages that get results

Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.

Boost results Boost results Boost results through landing page optimization

Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.

Build landing pages Build landing pages Personalize experiences for higher engagement and ROI

Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.

Maximize campaign Maximize campaign Maximize campaign efficiency with ad mapping

Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.

Power up landing Power up landing Power up landing pages with AI

Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.

Improve alignment across Improve alignment across Improve alignment across your creative team

Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build landing pages that get results
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Boost results through landing page optimization
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Power up landing pages with AI Power up landing pages with AI sidebar
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Improve alignment across your creative team sidebar
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Build landing pagesBuild landing pages that get results
Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.
Boost resultsBoost results through landing page optimization
Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.
Build landing pagesPersonalize experiences for higher engagement and ROI
Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.
Maximize campaignMaximize campaign efficiency with ad mapping
Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.
Power up landingPower up landing pages with AI
Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.
Improve alignment acrossBuild landing pages that get results
Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build your pre-launch page for gaming stores using Instapage

Creating an effective pre-launch page is crucial for gaming stores looking to capture interest and conversions prior to official launch. Instapage provides marketers with the tools needed to design landing pages that resonate with their target audience in the gaming industry. With over 100 conversion-focused layouts and the flexible Instablocks feature, you can quickly assemble stunning landing pages without any coding.

Understand your audience

Identifying the specific needs and preferences of your gaming audience can drastically influence your page's performance. Consider including elements that appeal to gaming enthusiasts such as upcoming game releases, exclusive deals, or beta access to new titles. Personalization features in Instapage allow you to tailor content specifically for your audience segments based on demographics, interests, and behavior.

  1. Identify target demographics: Understand who your customers are to create specific messaging.
  2. Utilize audience insights: Use data-driven insights provided by Instapage to customize experiences.
  3. Track engagement: Implement analytics tools to monitor how visitors interact with your content.

Design a compelling landing page

Once you understand your audience, focus on creating an engaging landing page that captures attention and drives users to take action. Utilize Instapage's extensive library of pre-built templates, or scrutinize their drag-and-drop editor to customize designs that reflect your brand's identity.

  1. Use eye-catching visuals: Employ high-quality images and videos that showcase the gaming experience.
  2. Highlight key selling points: Clearly communicate benefits such as exclusive offers or unique features.
  3. Incorporate strong CTAs: Use persuasive and actionable phrases that guide users to sign up or learn more.

Optimize for conversions

Optimization is essential for ensuring your pre-launch page performs well during the lead-up to your launch. Instapage allows you to A/B test different page variations to see what resonates best with your audience. Using heatmaps and performance analytics, you can gain insight into user behavior and continuously improve your landing page.

  1. A/B testing: Experiment with different headlines, images, and CTAs to determine what converts best.
  2. Analyze user behavior: Implement heatmaps to visualize where users are most engaged on your page.
  3. Iterate based on data: Regularly update your page based on analytical insights for maximum effectiveness.

By understanding your audience, designing a compelling landing page, and optimizing for conversions, your gaming store can successfully build anticipation before launching. Instapage not only simplifies this process but also enables marketers to create impactful landing pages.

Implement these strategies to boost your gaming store’s visibility and gather valuable leads. Start your journey with Instapage today!

Ready to build your high-converting pre-launch page? Sign up for Instapage now and leverage powerful tools tailored specifically for marketers like you.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

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FAQs

See how to build your pre-launch page for gaming stores in action

See how to build your pre-launch page for gaming stores in action

In this tutorial, Christian explains how to create a 'coming soon' page to build marketing momentum ahead of your product launch. While not necessary for every business, such a page can serve as a temporary destination to gather early feedback and build an email list. Key elements to include are a clear explanation of what’s coming, details about the products, the company, and personal insights about yourself. It's important to provide a concrete timeline for the launch, potentially with a countdown timer to enhance engagement. Various apps are available on the Shopify App Store to incorporate a countdown timer, encouraging you to meet your launch goals effectively.

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