Make your tailored pitch page for COBOL developers

Empower COBOL developers with Instapage to deliver impactful pitch page experiences and boost conversions.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages that get results

Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.

Boost results Boost results Boost results through landing page optimization

Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.

Build landing pages Build landing pages Personalize experiences for higher engagement and ROI

Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.

Maximize campaign Maximize campaign Maximize campaign efficiency with ad mapping

Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.

Power up landing Power up landing Power up landing pages with AI

Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.

Improve alignment across Improve alignment across Improve alignment across your creative team

Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build landing pages that get results
Boll & Branch cuts customer acquisition costs by 38% with Instapage pre-cart landing pages
Boost results through landing page optimization
Boll & Branch cuts customer acquisition costs by 38% with Instapage pre-cart landing pages
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Boll & Branch cuts customer acquisition costs by 38% with Instapage pre-cart landing pages
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Boll & Branch cuts customer acquisition costs by 38% with Instapage pre-cart landing pages
Power up landing pages with AI Power up landing pages with AI sidebar
Boll & Branch cuts customer acquisition costs by 38% with Instapage pre-cart landing pages
Improve alignment across your creative team sidebar
Boll & Branch cuts customer acquisition costs by 38% with Instapage pre-cart landing pages
Build landing pagesBuild landing pages that get results
Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.
Boost resultsBoost results through landing page optimization
Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.
Build landing pagesPersonalize experiences for higher engagement and ROI
Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.
Maximize campaignMaximize campaign efficiency with ad mapping
Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.
Power up landingPower up landing pages with AI
Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.
Improve alignment acrossBuild landing pages that get results
Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build your pitch page for COBOL developers

Creating an effective landing page dedicated to attracting COBOL developers requires a focused approach. With Instapage’s flexible platform, you can craft a visually appealing and optimized experience that specifically targets this niche audience, enhancing brand trust, customer loyalty, and conversion rates.

Step 1: Understanding your audience

Before diving into the design, it’s crucial to grasp the unique needs of COBOL developers. This niche often seeks stability and robust functionalities in platforms they work with. By making sure your landing page speaks to these interests, you increase engagement and retention.

  1. Identify pain points: Developers are likely to value error-free coding, easy integrations, and responsive support.
  2. Highlight relevant capabilities: Emphasize features like customization options and integration with legacy systems used in enterprise environments.
  3. Use language they understand: Employ terminologies familiar to COBOL developers to build rapport and trust.

Step 2: Designing the landing page

The visual design of your pitch page should be attractive yet functional, guiding COBOL developers through the information they need. Performance-centric design elements drive higher interaction rates.

  1. Use conversion-focused layouts: Choose from Instapage's library of over 100 layouts to ensure your design resonates with your audience.
  2. Incorporate heatmaps: Utilize features to monitor how users interact with your page, adjusting designs based on user behavior.
  3. Add clear calls-to-action: Ensure buttons and links are prominent, inviting visitors to take the next steps effortlessly.

Step 3: Optimize for conversions

Once the page is set up, focus on optimization strategies that can help you enhance its performance. A robust analytics dashboard will guide your decisions, enabling data-driven changes.

  1. Implement A/B testing: Conduct tests with variations of your page to determine the most effective elements.
  2. Leverage audience segmentation: Use Instapage's capabilities to tailor the page experience for specific developer groups or project needs.
  3. Monitor metrics: Track essential KPIs like bounce rate, time on page, and conversion rate to fine-tune your strategy.

By integrating these strategies, your pitch page can become an effective tool for attracting COBOL developers, increasing conversions and establishing long-lasting relationships.

Begin creating your landing page today with Instapage, where you have access to powerful tools to bring your ideas to life.

Start transforming your marketing approach by building an engaging landing page for COBOL developers with Instapage. Harness our capabilities to streamline your landing page strategy.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

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FAQs

See how to build your pitch page for cobol developers in action

See how to build your pitch page for cobol developers in action

Common Business Oriented Language (COBOL) is a verbose and outdated programming language, originally developed in 1959. Despite its age, COBOL remains in demand in 2020, particularly for use in mainframe computer systems designed to process large volumes of data, such as credit card transactions and airline ticketing. The language's relevance has resurfaced due to the surge in unemployment claims. For aspiring programmers, learning COBOL could be advantageous. As a high-level imperative language, COBOL's syntax is intentionally verbose and self-documenting, consisting of over 600 reserved words. Each COBOL program is structured hierarchically, comprising divisions, sections, and paragraphs, making it relatively straightforward to learn and use.

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