Make a custom one pager for City planners

Generally, a one-pager should include the following: 1 Company logo. 2 About. 3 Problem statement. 4 Features/benefits. 5 Social proof. 6 Call to action. 7 Contact information.

Write a compelling headline: Like anything else you write, you need to grab the readerʼs attention right away. Make it immediately clear what value your one-pager will provide. Tell a story: Like a good story, your one-pager should have a distinct beginning, middle, and end.

Key elements of an effective one-pager include a strong headline, pain points, solution overview, and visual aids to capture the readerʼs interest quickly. The middle section should focus on valuable content, highlighting main benefits, target audience needs, and any supporting data or testimonials.

A one pager is a brief fact sheet and should be one single page. When creating a one pager, present the information clearly and use concise bullet points. A one pager should include: A brief statement on the organization you represent (if applicable) and what the organization does.

How to make a 1 pager? Gather pertinent information on the business, including performance metrics and team bios. Set a goal of the one pager and remember your audienceʼs expectations. Use a template to structure the content in a logical format. Add your branding to the template.

General Principles of a 1-pager Donʼt exceed one side of one page. The title should be specific and direct, START WITH WHY An executive summary, in 3-4 sentences, giving some nuance to WHY and WHAT needs to be done. Include both data AND ALSO stories and quotes.