Make a captivating lead magnet page that makes bed and breakfasts shine

Instapage helps you reduce costs, increase conversions, and deliver relevant experiences for your bed and breakfasts.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Statwax leverages Instapage to boost enrollments for universities by 80%
Boost results through landing page optimization
Statwax leverages Instapage to boost enrollments for universities by 80%
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Statwax leverages Instapage to boost enrollments for universities by 80%
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Statwax leverages Instapage to boost enrollments for universities by 80%
Power up landing pages with AI Power up landing pages with AI sidebar
Statwax leverages Instapage to boost enrollments for universities by 80%
Improve alignment across your creative team sidebar
Statwax leverages Instapage to boost enrollments for universities by 80%
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Building your lead magnet page for bed and breakfasts

In today's competitive market, a lead magnet page tailored for bed and breakfasts is crucial to attracting guests and collecting valuable information. Instapage's user-friendly interface allows marketers in the hospitality sector to quickly build effective landing pages that resonate with potential customers. With a library of over 100 conversion-focused layouts, creating an engaging page becomes a seamless experience without the need for coding.

Step 1: Define Your Target Audience

Identifying your ideal guests is the first step in building your lead magnet page. Understanding their preferences can significantly enhance personalization efforts. Research audience demographics, interests, and pain points, specifically targeting the B2C landscape of bed and breakfasts in the USA.

  1. Conduct surveys to gather insights into guest preferences.
  2. Utilize social media tools to analyze follower behavior.
  3. Leverage existing customer data to create buyer personas.

Step 2: Design Compelling Offers

Your lead magnet needs to feature irresistible offers that motivate users to engage. Craft special promotions or content tailored to the interests of bed and breakfast visitors. Utilize Instapage's optimization features to refine your offers continuously.

  1. Offer discounts or exclusive packages for first-time visitors.
  2. Provide a free local guide to attractions in the area as a downloadable PDF.
  3. Consider hosting a giveaway where visitors can register for a free stay.

Step 3: Optimize for Conversions

After crafting your lead magnet, it’s essential to optimize it for conversions. Use Instapage’s built-in experimentation features to A/B test different headlines, images, and call-to-action (CTA) buttons. Analyzing heatmaps can also provide insights into visitor interactions on the page.

  1. Experiment with different layouts to see what resonates best with your audience.
  2. Test varying CTAs, such as 'Book Now' vs. 'Claim Your Offer'.
  3. Use heatmaps to identify sections of the page that receive the most attention and interaction.

By continuously refining your lead magnet page, you’ll establish a responsive strategy that ultimately drives more bookings and builds brand loyalty among customers.

A well-structured lead magnet page for bed and breakfasts not only attracts but also converts visitors into loyal customers. Start using Instapage to leverage these strategies today.

Ready to create your lead magnet page? Sign up for Instapage now and transform your landing page creation experience!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
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Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
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Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
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Alex Kracov, Head of Marketing

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FAQs

See how to build your lead magnet page for bed and breakfasts in action

See how to build your lead magnet page for bed and breakfasts in action

A lead magnet serves as a hook to attract new customers by offering something valuable for free. For instance, a business could create a downloadable booklet on healthy meals under 800 calories to engage users on their Shopify site. Utilizing tools like ChatGPT can help in writing such a booklet, making it appealing for individuals focused on a healthy lifestyle. Including recipes that feature the company’s products can enhance the magnet’s effectiveness. This concept applies across various niches including fitness, food, fashion, gardening, and beyond, providing opportunities to create targeted content that resonates with potential customers.

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