Make your personalized lead capture page for website builder companies

Deliver personalized experiences with lead capture page that build brand trust for website builder companies and foster customer loyalty.

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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Internet Up optimizes digital marketing efforts and increases ROI using Instapage
Boost results through landing page optimization
Internet Up optimizes digital marketing efforts and increases ROI using Instapage
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Internet Up optimizes digital marketing efforts and increases ROI using Instapage
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Internet Up optimizes digital marketing efforts and increases ROI using Instapage
Power up landing pages with AI Power up landing pages with AI sidebar
Internet Up optimizes digital marketing efforts and increases ROI using Instapage
Improve alignment across your creative team sidebar
Internet Up optimizes digital marketing efforts and increases ROI using Instapage
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Landing page builders: Your ultimate how-to guide

Creating effective lead capture pages is crucial for marketers, especially in business services, tech/SaaS, and financial sectors. Instapage's extensive library of over 100 conversion-focused layouts ensures you can build your lead capture page quickly without coding. With powerful optimization tools, your pages will not only capture leads but also boost conversions, elevate brand trust, and foster customer loyalty.

Step 1: Choose a layout

Start by selecting one of the many customizable templates available on Instapage. This initial layout sets the foundation for your lead capture page. The goal here is to find a design that resonates with your core audience demographics, including those in marketing and education.

  1. Select a template that aligns with your brand identity to enhance recognition and trust.
  2. Consider layouts that emphasize key benefits and calls to action to drive conversions.
  3. Use responsive designs that ensure optimal performance on all devices, especially mobile.

Step 2: Customize your content

Customization is vital. Utilize Instapage's dynamic text replacement feature to tailor your message for different audience segments. This personalization significantly increases engagement and conversion rates.

  1. Incorporate strong headlines that capture interest while clearly stating the value offered.
  2. Use engaging visuals that relate to your audience's needs and expectations.
  3. Ensure the call-to-action buttons stand out, guiding users to take the desired action.

Step 3: Optimize for conversions

Once your page design and content are in place, the next step is optimization. Instapage offers built-in A/B testing tools that help you assess page performance and user behaviors.

  1. Set up A/B tests to compare variations of your lead capture page to determine which elements drive better results.
  2. Utilize heatmaps to visualize where users are clicking and scrolling, optimizing areas of best engagement.
  3. Leverage the analytics dashboard to review conversion rates and overall performance metrics.

Following these steps will enhance your ability to build your lead capture page efficiently and effectively.

Start capturing valuable leads by implementing these strategies with Instapage. Transform your marketing efforts and convert more visitors today.

Ready to see results? Sign up for Instapage now and elevate your lead capture strategy!

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"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
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Alex Kracov, Head of Marketing

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Frequently asked questions about lead capture page website

See capture page creator feature in action

If your website attracts visitors but suffers from low conversion rates, you're facing a website conversion challenge. Jamal from HubSpot emphasizes that a well-trafficked site with few conversions suggests a conversion problem rather than a marketing or product issue. This is promising news, as successful traffic generation indicates interest in your offerings. However, once visitors arrive, they may not find the necessary information or encouragement to take action, such as making a purchase, contacting you, or filling out forms. It’s crucial to identify and address these gaps to enhance conversion rates and ensure that your website effectively steers visitors towards desired actions.

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