Make an innovative lead capture page tailored to franchises

Instapage enables franchises to reduce costs, grow conversions, and deliver relevant landing page experiences.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
Hello fresh
Honey
Zendesk
Vimeo
Garthner
Master class

Build landing pages Build landing pages Build landing pages that get results

Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.

Boost results Boost results Boost results through landing page optimization

Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.

Build landing pages Build landing pages Personalize experiences for higher engagement and ROI

Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.

Maximize campaign Maximize campaign Maximize campaign efficiency with ad mapping

Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.

Power up landing Power up landing Power up landing pages with AI

Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.

Improve alignment across Improve alignment across Improve alignment across your creative team

Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build landing pages that get results
RealtyShares cuts customer acquisition costs in half with Instapage landing pages
Boost results through landing page optimization
RealtyShares cuts customer acquisition costs in half with Instapage landing pages
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
RealtyShares cuts customer acquisition costs in half with Instapage landing pages
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
RealtyShares cuts customer acquisition costs in half with Instapage landing pages
Power up landing pages with AI Power up landing pages with AI sidebar
RealtyShares cuts customer acquisition costs in half with Instapage landing pages
Improve alignment across your creative team sidebar
RealtyShares cuts customer acquisition costs in half with Instapage landing pages
Build landing pagesBuild landing pages that get results
Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.
Boost resultsBoost results through landing page optimization
Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.
Build landing pagesPersonalize experiences for higher engagement and ROI
Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.
Maximize campaignMaximize campaign efficiency with ad mapping
Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.
Power up landingPower up landing pages with AI
Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.
Improve alignment acrossBuild landing pages that get results
Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build your lead capture page for franchises

Crafting an effective lead capture page is essential for franchising success. Instapage offers a versatile platform that enables marketers to design impactful landing pages swiftly. By leveraging over 100 customizable layouts and Instablocks, you can create pages that resonate with your target audiences in the USA.

Understanding the Importance of Lead Capture

A lead capture page serves as the critical first point of contact between your franchise and potential customers. Creating a page that not only captures leads but also builds trust requires an understanding of your target audience's needs. Here's why lead capture pages are vital:

  1. Increased conversion rates: By optimizing your landing pages for targeted visitors, you can significantly enhance conversion rates and drive more leads.
  2. Enhanced brand credibility: A well-designed lead capture page reflects professionalism and fosters trust among potential customers.
  3. Targeted marketing opportunities: Collecting specific information helps tailor your marketing efforts and improve customer segmentation.

Step 1: Design Your Lead Capture Page

Begin by utilizing Instapage's flexible design tools to create a visually appealing lead capture page. Key elements to focus on include:

  1. Clear and compelling headline: Capture visitor attention with a strong headline that communicates your franchise's unique value proposition.
  2. Engaging visuals: Use high-quality images or videos that resonate with your audience, emphasizing the lifestyle or benefits associated with your franchise.
  3. Simple form: Make it easy for visitors to provide their information, keeping the form concise with only essential fields.

Step 2: Optimize for Conversions

Once your page is designed, focus on optimizing it for maximum conversions. Consider the following strategies:

  1. A/B testing: Use Instapage's built-in experimentation features to test different versions of your page and identify which elements drive higher conversions.
  2. Implement heatmaps: Analyze user interactions and adjust your page layout and content accordingly to enhance user experience.
  3. Utilize analytics: Monitor performance metrics to gain insights into visitor behavior and make data-driven decisions.

Step 3: Personalize the User Experience

Personalization is key to engaging your audience effectively. Leverage Instapage’s personalization tools to tailor content, such as:

  1. Dynamic text replacement: Customize your landing pages based on the keywords searchers used to find your franchise.
  2. AdMaps alignment: Ensure the ads driving traffic to your landing page correspond with the content present, maintaining relevance throughout the user journey.
  3. Audience-level tracking: Monitor behavioral metrics to refine targeting and personalize the user experience further.

In conclusion, building a lead capture page for franchises is a vital process that requires careful design, optimization, and personalization. By harnessing Instapage’s rich features, marketing teams can enhance their revenue and brand loyalty.

Ready to start capturing leads effectively? Explore Instapage today and create your high-performing lead capture page with ease!

Get more out of Build your lead capture page for franchises

Improve your Quality Score with quick load technology for landing pages

Increase conversions with content that aligns with your ads and audiences

Achieve maximum ROI by scaling your marketing initiatives

Get started
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

FAQs

See how to build your lead capture page for franchises in action

See how to build your lead capture page for franchises in action

This tutorial demonstrates how to quickly generate hundreds of qualified B2B leads, regardless of niche or location. Lead generation involves identifying potential customers for your business. The presenter highlights a recent example where they generated around 200 leads in less than 30 minutes for a cold calling video, detailing essential information like decision maker titles, names, company affiliations, emails, and phone numbers for contact. The tutorial will present three methods to generate leads based on varying experience levels and budgets, acknowledging that new businesses might have limited financial resources for lead generation.

Ready to skyrocket conversions?

Supercharge your ad campaigns with high-performing landing pages.

Get started
Build landing pages Build landing pages sidebar

People also ask about Build your lead capture page for franchises