Make your tailored email capture page for Merchandisers

Empower Merchandisers with Instapage to deliver impactful email capture page experiences and boost conversions.

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Build landing pages Build landing pages Build landing pages that get results

Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.

Boost results Boost results Boost results through landing page optimization

Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.

Build landing pages Build landing pages Personalize experiences for higher engagement and ROI

Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.

Maximize campaign Maximize campaign Maximize campaign efficiency with ad mapping

Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.

Power up landing Power up landing Power up landing pages with AI

Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.

Improve alignment across Improve alignment across Improve alignment across your creative team

Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build landing pages that get results
Instapage helps Evolve boost conversion rates up to 89% across Facebook and Google
Boost results through landing page optimization
Instapage helps Evolve boost conversion rates up to 89% across Facebook and Google
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Instapage helps Evolve boost conversion rates up to 89% across Facebook and Google
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Instapage helps Evolve boost conversion rates up to 89% across Facebook and Google
Power up landing pages with AI Power up landing pages with AI sidebar
Instapage helps Evolve boost conversion rates up to 89% across Facebook and Google
Improve alignment across your creative team sidebar
Instapage helps Evolve boost conversion rates up to 89% across Facebook and Google
Build landing pagesBuild landing pages that get results
Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.
Boost resultsBoost results through landing page optimization
Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.
Build landing pagesPersonalize experiences for higher engagement and ROI
Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.
Maximize campaignMaximize campaign efficiency with ad mapping
Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.
Power up landingPower up landing pages with AI
Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.
Improve alignment acrossBuild landing pages that get results
Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build your email capture page for merchandisers with Instapage

Creating an effective email capture page is essential for marketers looking to enhance lead generation and engagement. Instapage offers a versatile landing page creation platform tailored to the specific needs of merchandisers. With over 100 customizable templates at your disposal, building an email capture page has never been more efficient or straightforward.

Why choose Instapage for your email capture page?

Instapage provides a range of features that facilitate the design and optimization of your email capture page. By utilizing our easy-to-use platform, you can build pages quickly without any coding knowledge. This empowers virtually anyone in your marketing team to contribute to enhanced conversion rates.

  1. Flexibility: Customize your landing page with drag-and-drop tools that allow for quick layout adjustments.
  2. Integration: Seamlessly connect with third-party email marketing services to streamline your lead collection processes.
  3. Testing: Conduct A/B tests to discover the most effective layouts, colors, and calls to action that resonate with your audience.

Step 1: Define your target audience

Understanding your audience is critical when creating an email capture page. Focus on the specific needs and preferences of your vertical such as business services, education, or financial services. By customizing your approach, you can resonate more effectively with your users.

Step 2: Create compelling content

Your email capture page needs to articulate a clear value proposition to attract users. Successful pages often leverage benefits that speak directly to the target audience. Here are some key elements to consider:

  1. Titles and headlines that are attention-grabbing and descriptive.
  2. Benefits that highlight what users gain from signing up.
  3. Clear calls to action that guide visitors to submit their information.

Step 3: Optimize for performance

Utilize Instapage's built-in analytics tools to monitor the performance of your email capture page. By employing features such as heatmaps and visitor recordings, you can gain insights into how to optimize for better results.

  1. Use detailed performance metrics to assess what parts of your page engage users the most.
  2. Run experiments on different versions of your page to identify which drive the highest conversion rates.
  3. Leverage personalization options to dynamically adapt content based on user behavior.

By following these steps, you can build a robust email capture page that serves your marketing goals and enhances user engagement. Remember, the primary objective is to capture relevant leads effectively and turn potential clients into loyal customers.

Get started with Instapage today to create your email capture page tailored for merchandisers. Experience how easy it can be to boost your conversions and grow your subscriber list.

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"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
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Alex Kracov, Head of Marketing

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See how to build your email capture page for merchandisers in action

This video tutorial provides guidance on how to effectively collect emails on your WordPress website for marketing and communication purposes. The presenter emphasizes the importance of following each step to enhance email collection efforts and increase overall success. To begin with, viewers are urged to open their preferred web browser, such as Google Chrome, Firefox, or Brave. Once the browser is open, they should navigate to the URL section, type in 'wordpress.com', and press the enter button to reach the designated page. The tutorial aims to equip viewers with practical strategies to grow their email lists efficiently.

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