Make your tailored black friday page for SharePoint developers

Empower SharePoint developers with Instapage to deliver impactful black friday page experiences and boost conversions.

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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Boost results through landing page optimization
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Power up landing pages with AI Power up landing pages with AI sidebar
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Improve alignment across your creative team sidebar
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build your black friday page for SharePoint developers

Creating an engaging Black Friday landing page is crucial for maximizing conversions and reducing costs, especially for SharePoint developers targeting various sectors in the USA. By utilizing Instapage's robust platform, SharePoint developers can create personalized experiences that build brand trust and drive customer loyalty.

Understanding Your Audience

Before you start designing your landing page, it's essential to understand the needs and behaviors of your target audience. SharePoint developers should consider the specifics of the marketing and advertising sectors, particularly those looking for solutions that enhance productivity and efficiency. Utilize tools for tracking user behavior and demographics to tailor your content effectively.

  1. Identify your audience's pain points: Recognizing what challenges they face helps in crafting relevant solutions.
  2. Analyze past campaigns: Understanding what did or didn’t work can guide your current strategy.
  3. Consider seasonal trends: Using data from previous Black Friday campaigns can inform your design and strategy.

Designing the Landing Page

Once you've established your audience's needs, it's time to focus on the design of your Black Friday landing page. Leverage Instapage's library of over 100 conversion-focused layouts for rapid development.

  1. Utilize customizable templates: Choose layouts that resonate well with your audience base for higher engagement.
  2. Incorporate dynamic text replacement: Personalize the landing page content dynamically based on user attributes.
  3. Add compelling call-to-action buttons: Ensure your CTAs are strategically placed for maximum visibility.

Optimizing for High Conversions

Optimizing your landing page after its initial design is critical to ensure higher conversion rates. Use Instapage's built-in experimentation tools to assess what elements are performing well.

  1. Implement A/B testing: Test different versions of your landing page to identify which ones convert better.
  2. Utilize heatmaps: Analyze where users are clicking the most to understand their engagement patterns.
  3. Monitor analytics dashboards: Regularly check performance insights to make data-driven decisions.

Optimizing your Black Friday campaign requires continuous assessment and adjustments based on user interactions.

A well-optimized Black Friday landing page can significantly enhance conversion rates while enhancing user experience, making the effort well worth it.

Start using Instapage today to streamline your landing page creation process and make the most of your Black Friday campaign. Engage users the right way, enhance your brand's visibility, and watch your conversions soar!

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See how to build your black friday page for sharepoint developers in action

In this tutorial, Sabina from Origami Connect focuses on SharePoint communication sites, often utilized as landing pages for HR resources and for Learning and Development or sales and marketing teams. These sites serve as go-to locations for employees seeking announcements or resources to accomplish specific tasks such as booking vacations, submitting expenses, or downloading sales materials. An example shown is an HR resource site for Microsoft. The design features news, charts, holidays, and resource links, but it highlights that most employees aren't visiting to read HR news; they're likely looking for forms for HR requests. Additionally, large banners consume space, particularly on laptop views, suggesting potential for improvement in overall design. Next, an alternative design example is to be reviewed.

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