Make your tailored black friday page for Key account specialists

Empower Key account specialists with Instapage to deliver impactful black friday page experiences and boost conversions.

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Build landing pages Build landing pages 500+ customizable layouts

Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Boost results Boost results Mobile responsiveness

All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.

Build landing pages Build landing pages A/B split testing

Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.

Maximize campaign Maximize campaign Seamless ad mapping

Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.

Power up landing Power up landing Detailed reporting

Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.

Improve alignment across Improve alignment across Integrations with 120+ marketing tools

Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Build landing pages that get results
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Boost results through landing page optimization
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Power up landing pages with AI Power up landing pages with AI sidebar
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Improve alignment across your creative team sidebar
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Build landing pages500+ customizable layouts
Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Boost resultsMobile responsiveness
All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.
Build landing pagesA/B split testing
Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.
Maximize campaignSeamless ad mapping
Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.
Power up landingDetailed reporting
Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.
Improve alignment across500+ customizable layouts
Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Build your Black Friday page for key account specialists with Instapage

Creating an effective Black Friday landing page is crucial for marketers aiming to capture interest during peak shopping periods. Instapage offers a flexible and user-friendly platform perfect for rapidly building landing pages that cater to your target audience—key account specialists in various sectors. By using our library of over 100 conversion-focused layouts and Instablocks, you streamline the page creation process without needing any coding skills.

Understanding Your Target Audience

Before designing your Black Friday page, it’s vital to comprehend the needs and behaviors of key account specialists across your verticals, such as business services, financial services, and tech/SaaS. Understanding these nuances aids in crafting personalized landing page experiences.

  1. Identify key personas: Develop profiles of the account specialists you're targeting to tailor your messaging.
  2. Analyze past behaviors: Review historical data on how similar audiences have interacted with your offers.
  3. Utilize competitive insights: Study competitor campaigns during Black Friday to understand market expectations.

Leveraging Personalization Techniques

Personalization is key to making your Black Friday marketing efforts resonate. By using Instapage's dynamic text replacement, you can customize messaging on an audience-segment basis.

  1. Dynamic text replacement: Automatically adjust headers or content snippets to reflect the interests of different account types.
  2. AdMaps: Align specific ads with dedicated landing pages to ensure relevance.
  3. Audience-level tracking: Use our tools to evaluate metrics by audience segment for better strategy adjustments.

Enhancing Performance with A/B Testing

Optimizing your Black Friday page means testing different elements to see what performs best. With Instapage's built-in experimentation tools, this is easier than ever.

  1. Run A/B tests on calls to action: Experiment with various wording and placements to maximize click-through rates.
  2. Test layout variations: Alter the structure of your landing page to see which design converts better.
  3. Monitor heatmaps: Use detailed heatmaps to analyze user interaction and make data-driven decisions.

By following these steps, you can effectively create a high-converting Black Friday landing page that speaks to key account specialists, ensuring your marketing efforts are well-positioned for success.

Embrace the power of Instapage's features to make your Black Friday campaign shine and drive significant business results.

Start building your perfect Black Friday page today! Leverage Instapage’s capabilities to enhance your marketing strategy and increase conversions.

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"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
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Alex Kracov, Head of Marketing

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See how to build your black friday page for key account specialists in action

This tutorial focuses on creating an effective one-page account plan, aimed at helping Account Managers identify opportunities, improve client relationships, grow revenue, create value, and reduce risks. Warwick Brown emphasizes the significance of an account plan, likening it to a compass or North Star that guides understanding of a client's current position and future goals. The plan involves learning about client objectives, determining actions to achieve them, setting targets, and uncovering risks and opportunities for additional revenue. The session promises to be brief yet impactful, highlighting essential processes for developing strategic account plans.

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