Make your tailored black friday page for Historians

Empower Historians with Instapage to deliver impactful black friday page experiences and boost conversions.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Instapage helps Evolve boost conversion rates up to 89% across Facebook and Google
Boost results through landing page optimization
Instapage helps Evolve boost conversion rates up to 89% across Facebook and Google
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Instapage helps Evolve boost conversion rates up to 89% across Facebook and Google
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Instapage helps Evolve boost conversion rates up to 89% across Facebook and Google
Power up landing pages with AI Power up landing pages with AI sidebar
Instapage helps Evolve boost conversion rates up to 89% across Facebook and Google
Improve alignment across your creative team sidebar
Instapage helps Evolve boost conversion rates up to 89% across Facebook and Google
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

A step-by-step guide to building your Black Friday page for Historians

Creating an effective Black Friday page for Historians can significantly boost your conversion rates during one of the busiest shopping seasons. Instapage, with its user-friendly interface and dynamic page-building features, allows you to quickly construct a landing page tailored to your audience, ensuring you deliver relevant experiences that build brand trust.

Step 1: Choose the right layout

Selecting the right layout is crucial for engaging your audience. Instapage offers over 100 conversion-focused templates specifically designed for high engagement. Choose one that resonates with historians and highlights your unique offerings for the Black Friday season. Consider layouts that support visual storytelling and encourage readers to explore further.

  1. Choose a layout that visually tells a story, engaging historians with compelling graphics and text.
  2. Pick a responsive template to ensure optimal viewing on both desktops and mobile devices.
  3. Leverage Instapage's pre-built sections to include testimonials or historical articles that resonate with your audience.

Step 2: Optimize for conversions

Once you've selected a layout, it's time to focus on optimization. Use Instapage's built-in experimentation tools to A/B test different headlines, calls to action, and images. Understanding on-page behavior through heatmaps will help you make data-driven decisions.

  1. Conduct A/B tests using Instapage's tools to see which headlines drive more clicks.
  2. Implement real-time analytics to track visitor behavior and adjust the page content accordingly.
  3. Utilize conversion-centered design techniques, such as clear call-to-action buttons, to lead visitors through the conversion funnel.

Step 3: Personalize the experience

Dynamically personalizing your landing page can notably enhance user engagement. Instapage allows you to tailor content based on visitor segments, making historians feel more connected to your brand, especially during the competitive Black Friday period.

  1. Implement dynamic text replacement to show relevant offers tailored to historians.
  2. Use AdMaps to ensure ads align seamlessly with your landing page content for an integrated experience.
  3. Analyze audience metrics through Instapage's data tools to continuously refine your personalized messages.

By following these steps, you'll be well on your way to creating a high-impact Black Friday landing page that caters specifically to historians, harnessing the capabilities of Instapage to foster conversions effectively.

Ready to elevate your Black Friday marketing strategy? Start building your specialized landing page today and unlock the potential of data-driven engagement.

Explore Instapage's features now to craft a landing page that not only attracts but also retains historian audiences during this crucial shopping season.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
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Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
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Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
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Alex Kracov, Head of Marketing

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