Make your tailored black friday page for Examiners

Empower Examiners with Instapage to deliver impactful black friday page experiences and boost conversions.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages that get results

Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.

Boost results Boost results Boost results through landing page optimization

Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.

Build landing pages Build landing pages Personalize experiences for higher engagement and ROI

Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.

Maximize campaign Maximize campaign Maximize campaign efficiency with ad mapping

Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.

Power up landing Power up landing Power up landing pages with AI

Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.

Improve alignment across Improve alignment across Improve alignment across your creative team

Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build landing pages that get results
Gravity Digital increases CTR by 426% with message-matched landing pages
Boost results through landing page optimization
Gravity Digital increases CTR by 426% with message-matched landing pages
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Gravity Digital increases CTR by 426% with message-matched landing pages
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Gravity Digital increases CTR by 426% with message-matched landing pages
Power up landing pages with AI Power up landing pages with AI sidebar
Gravity Digital increases CTR by 426% with message-matched landing pages
Improve alignment across your creative team sidebar
Gravity Digital increases CTR by 426% with message-matched landing pages
Build landing pagesBuild landing pages that get results
Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.
Boost resultsBoost results through landing page optimization
Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.
Build landing pagesPersonalize experiences for higher engagement and ROI
Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.
Maximize campaignMaximize campaign efficiency with ad mapping
Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.
Power up landingPower up landing pages with AI
Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.
Improve alignment acrossBuild landing pages that get results
Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build Your Black Friday Page for Examiners with Instapage

Creating an effective Black Friday landing page is crucial to capitalize on consumer enthusiasm during the shopping season. Instapage empowers marketers with a flexible, user-friendly platform that simplifies the creation of high-converting landing pages without requiring coding skills. This guide provides a step-by-step approach to building your Black Friday page, designed to maximize relevancy and drive conversions.

Identify Your Target Audience

Understanding your target audience is crucial for crafting personalized content. For Examiners targeting professionals in business services, marketing and advertising, or the tech sector, consider the unique needs and interests of each vertical. This ensures your message resonates effectively during the Black Friday rush.

  1. Segment your audience based on industry; tailor landing pages specifically for sectors like education and financial services.
  2. Utilize surveys or past data to uncover customer preferences and shopping behaviors around Black Friday.
  3. Incorporate seasonal imagery and language that resonates with the chosen segments to enhance emotional connection.

Leverage Conversion-Focused Layouts

Once you’ve defined your audience, select a layout that drives conversion rates. Instapage offers over 100 customizable templates perfect for Black Friday promotions.

  1. Choose a template that aligns with your brand identity and communicates offers clearly to attract attention.
  2. Ensure that your call-to-action buttons are prominently placed and visually stand out to encourage clicks and conversions.
  3. Test multiple layouts using A/B testing to assess which designs yield the highest engagement rates.

Incorporate Personalization Techniques

Instapage allows marketers to personalize experiences based on audience behavior and demographics. Implement dynamic text replacement to tailor messages for different audience segments, ensuring every visitor feels the page is custom-made for them.

  1. Utilize AdMaps to direct relevant ads to the corresponding landing pages for better relevance and conversion.
  2. Bring your audience's attention to specific offers through tailored headings and testimonials that reflect their experiences.
  3. Monitor audience metrics closely to adjust strategies in real-time, maximizing engagement and conversions.

By thoughtfully crafting a Black Friday landing page, your business can significantly increase conversion rates and foster customer loyalty.

Ready to transform your Black Friday results? Start creating your landing page with Instapage today and leverage our powerful features for enhanced performance.

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
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Alex Kracov, Head of Marketing

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FAQs

See how to build your black friday page for examiners in action

See how to build your black friday page for examiners in action

To set up Black Friday and Cyber Monday deals, start at least a week in advance. In Seller Central, navigate to Advertising, then Prime Exclusive Discounts, and click 'Create Discount'. You can name the discount and select options for Black Friday or Cyber Monday, or both, which will automatically set the dates. This year, discounts run from Black Friday through Cyber Monday. Choose to either create a single discount or separate ones for each day. After saving, add products by entering details directly or uploading a file. If you opt to upload, download the sheet, and input the SKU, discount percentage, dollar amount off, or fixed price.

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