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Make your web page: Your online launchpad
Create a web page and effortlessly optimize your web pages for diverse ads and audiences. Transform visitors into leads and sales while bolstering brand trust and nurturing customer loyalty.
Build landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Increase conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Boost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Make the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Optimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Secure your business data
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.










Create your website: Your ultimate how-to guide
Looking to build a web page, but don’t have much experience or on a tight budget? Instapage is your go-to solution for designing stellar landing pages and allowing you to convert curious clicks into committed leads or expanding your subscriber list.
Boasting an intuitive interface and offering plenty of flexibility and customization, our platform gets your products or services in front of your intended audience. With Instapage, you can go live with a website quickly without investing in costly resources or figuring out how to code. And here’s how.
Follow along with our step-by-step instruction to make a web page
- Utilize your Google account or log in directly.
- In your Dashboard, hit Create Page > Choose the page type.
- Hit the blank type option to create your page from scratch or choose from hundreds of templates if you need a starting point.
- Give a name to your page > click Edit Design and personalize the layout and elements utilizing a website builder. Add catchy visuals and text.
- Design and add various forms for your objectives. Set up lead alerts, routing, and post-submission confirmations.
- Set up and run A/B testing to identify the most effective design and win more leads. Supervise user behavior with heatmaps and review crucial metrics for insights.
- Preview the landing page for final checks. Publish it to your desired domain or platform for user access.
Whether you own a small company, craft pieces of art that could benefit from more attention, or just need to market your services, publishing a website is a surefire way to get your products or competence in front of your potential customers and make your brand more visible.
Don’t wait another minute. Create a web page now. Try Instapage!
Get more out of Build a web page
Improve your Quality Score with quick load technology for landing pages
Increase conversions with content that aligns with your ads and audiences
Achieve maximum ROI by scaling your marketing initiatives
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”

"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."

"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”

"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."

"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"

Leading the way in building high-performing landing pages
Frequently asked questions about build your own website free
How does Instapage benefit me?
Instapage is a straightforward solution that allows marketing specialists and SMBs across industries to quickly and professionally build landing pages for a variety of marketing campaigns. When you register for an account on Instapage, you get access to intuitive and powerful website building and optimization features collected within a single solution. Instapage allows you to accelerate the website creation process and minimize the costs associated with visibility optimization to maximize your conversions and gain more leads to your campaign.
What is the easiest way to make a web page?
Instapage is the perfect choice for all businesses and individuals. Companies looking to launch a particular marketing campaign with maximum efficiency can simply create an account and test its functionality for 14 days, totally free. You’ll not only be able to create a web page without hassles but also launch experiments for your campaign, track and increase conversion rates, and much more.
How long does it take to build a web page?
It depends on your understanding of the platform and the complexity of your design. You can develop everything from scratch, though it may take longer. However, with a clear idea, custom visualization materials, and ready-made templates offered by Instapage, anyone can make a web page in a matter of hours. Use the Help option to get helpful guidelines at each stage of your work to complete it in less time, or contact our support via the Live chat in case of any problems.
What integrations does Instapage provide?
Instapage offers a great number of software integration options to help you achieve the highest-converting outcomes. You can connect it with well-known CRM systems (like Salesforce), email marketing tools, marketing automation, analytics, advertising applications, etc. Examine the pricing page to make sure what integrations are a part of your subscription plan, or contact our team if you need to connect your account with a custom software to reach your goals.
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Related features to website maker
People also ask about free website design
Is it free to have a web page?
Your website price depends on who builds your site, what type of site youre building, what hosting service you choose, and what templates and extensions you add. For instance, you can build a website for free using a platform such as Wix, Appy Pie Website, Weebly, or HubSpot CMS.
Can I create my own website for free?
Best Free Website Builder for Growing Businesses: HubSpot Drag-and-Drop Website Builder. Best Free Website Builder for Beginners: WordPress.com. Best Free Website Builder for Ecommerce Websites: Weebly. Best Free Website Builder for Web Developers: Webflow. Best Free Website Builder for Local Business Owners: Wix.
How do I create a one page website for free?
Search for Website in Canva. Choose from one of our professionally designed templates to open our free website builder. You can also start from scratch. Customize your one-page website with your own graphics, or grab free illustrations, images, and videos from our content library.
Can you create a webpage for free?
If youre looking for a simple free website builder, WordPress.com is the way to go. But if you have a little bit of website development knowledge and are willing to learn the ins and outs of WordPress hosting, WordPress.org is a great choice.
How to create a web page?
How to Create a Website From Scratch in 10 Steps Hone and Align Relevant Skills. Establish a Goal. Choose a Hosting Provider. Choose a Domain Name. Choose a Site Template or Layout. Build Relevant Pages. Establish a Payment System (If Applicable) Test and Fine-Tune Your Site.
What is the average cost to build a Web page?
Website costs by business type Business typeWith a web designerWith WordPressSmall business website$640+$143.88Small to medium ecommerce site$5000+$203.88Large-scale ecommerce site$10,000+$359.88Large bespoke business site$15,000+$359.88 Jan 9, 2024
How can I build my own webpage?
How to make a website from scratch Decide what type of website you want to make. Choose your website builder. Pick your template. Customize your template to your brand. Build your site structure. Add your pages. Fill your pages with engaging content. Find and purchase a domain name.
Is Wix actually free?
You can use Wix completely for free. However, you might want to upgrade your site with a Premium plan to access premium features including: Connecting your own domain.