Create better landing pages with performance-optimized form generator

Build highly personalized forms that match your brand and engage your audience. Our performance-optimized form builder ensures seamless integration and higher conversions.

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Build landing pages Build landing pages Create forms with drag-and-drop interface

Easily create forms without design or coding skills. Simply drag different fields onto your canvas, arrange them the way you like, and customize them to collect the lead data you need.

Boost results Boost results Add customization and branding elements

Create a form that fits seamlessly into the design of your landing page. Add unique fields, colors, buttons, and layouts that captivate your audience and reflect your brand's identity.

Build landing pages Build landing pages Get your landing pages live faster

Access forms from a dedicated form library to launch your landing page faster. Skip the hassle of adding form embed codes or dealing with extra form building tools.

Maximize campaign Maximize campaign Maximize efficiency with reusable forms

Save time by cutting down on repetitive tasks. Create your forms once and reuse them multiple times, or start with ready-made form templates that you can customize to fit your needs.

Power up landing Power up landing Keep all your forms in one place

Keep all your forms organized in one online library on a single platform. Access your forms anytime and easily reuse them when needed.

Improve alignment across Improve alignment across Integrate with any app

Send leads over to your favorite email services, marketing automation tools, CRMs, and more to easily connect with them, nurture relationships, and guide them through the sales funnel faster.

Build landing pages that get results
Internet Up optimizes digital marketing efforts and increases ROI using Instapage
Boost results through landing page optimization Boost results through landing page optimization sidebar
Internet Up optimizes digital marketing efforts and increases ROI using Instapage
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Internet Up optimizes digital marketing efforts and increases ROI using Instapage
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Internet Up optimizes digital marketing efforts and increases ROI using Instapage
Power up landing pages with AI Power up landing pages with AI sidebar
Internet Up optimizes digital marketing efforts and increases ROI using Instapage
Improve alignment across your creative team sidebar
Internet Up optimizes digital marketing efforts and increases ROI using Instapage
Build landing pages Create forms with drag-and-drop interface
Easily create forms without design or coding skills. Simply drag different fields onto your canvas, arrange them the way you like, and customize them to collect the lead data you need.
Boost results Add customization and branding elements
Create a form that fits seamlessly into the design of your landing page. Add unique fields, colors, buttons, and layouts that captivate your audience and reflect your brand's identity.
Build landing pages Get your landing pages live faster
Access forms from a dedicated form library to launch your landing page faster. Skip the hassle of adding form embed codes or dealing with extra form building tools.
Maximize campaign Maximize efficiency with reusable forms
Save time by cutting down on repetitive tasks. Create your forms once and reuse them multiple times, or start with ready-made form templates that you can customize to fit your needs.
Power up landing Keep all your forms in one place
Keep all your forms organized in one online library on a single platform. Access your forms anytime and easily reuse them when needed.
Improve alignment across Integrate with any app
Send leads over to your favorite email services, marketing automation tools, CRMs, and more to easily connect with them, nurture relationships, and guide them through the sales funnel faster.

Getting started with Instapage's performance-optimized form builder

Instapage's performance-optimized form builder allows marketers to easily create engaging forms that significantly enhance conversion rates. By leveraging this powerful tool, you can streamline your data collection processes and optimize user experience on your landing pages.

Steps to use the performance-optimized form builder

  1. Get a free Instapage account and sign up for a free 14-day trial.
  2. Configure your account and provide your company details.
  3. When in your account, click Assets -> Forms -> Create Form.
  4. Create your form from scratch and customize it to your needs.
  5. Choose various fields from the ADD FIELD menu from the left bar: add text, email, dropdown, radio buttons, etc.
  6. Use FORM Settings and FORM Style menus from the right to set up and customize your form.
  7. Click SAVE to retain your changes or select CLOSE to discard your edits without saving.

By following these steps, you can effectively utilize Instapage's performance-optimized form builder to create tailored forms that resonate with your audience. Start your free trial today and unlock the full potential of your marketing campaigns!

Get more conversions with performance-optimized form builder

Easily create custom forms using drag-and-drop builder — no code required

Launch pages faster by reusing forms instead of creating them from scratch

Save and manage reusable forms and pre-built templates in the form library

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

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Frequently Asked Questions

How to performance-optimized form builder

How to performance-optimized form builder

Hi, Iʼm Ilya Grigorik, developer advocate, and web performance engineer at Google. Which is to say, I like to make things fast. And Iʼm Cameron Pittman. Iʼm a course developer here at Udacity. Pretty new to web development, which means Iʼve made a few pages in the past, but never optimized any of them for speed. Developing a great website requires that you understand your users and what they want to achieve, but also how the browser works, so you can build a fast and great experience. Right. You know, I recently ran my page through PageSpeed Insights. And I, well, my score was pretty low, and I got some suggestions I didnʼt quite understand. Like, for instance, how do I remove render blocking JavaScript, and what are asynchronous scripts? You know what, those are great questions. And youʼre definitely not the only one. Both of the optimizations that youʼve asked a

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